PR & Communications Manager - Germany

ABOUT THE ROLE:

As PR & Communications Manager, you will: 

• Help grow Tide’s presence in Germany by embedding yourself with local teams and external stakeholders to drive awareness, excitement, trust, and reputation.
• Build and maintain a strong news pipeline with impactful product and company announcements.
• Lead and support German-focused campaigns on fintech, female entrepreneurship, and small business advocacy to expand Tide’s share of voice.
• Manage relationships with tier-one and industry media, owning the German Press Office and all media interactions.
• Partner with Tide’s Country Manager in Berlin, as well as C-Suite, spokespeople, and ambassadors to deliver consistent and compelling messaging across earned media. 
• Anticipate and manage complex issues, safeguarding and strengthening Tide’s reputation.
• Collaborate closely with Marketing, Product Teams, Member Support, Legal, Finance and other internal teams to turn strategic initiatives into influential PR.
• Support the Global Director of Communications, Social Media Manager, Internal Communications to scale and integrate PR best practices across the business.
• Contribute to company-wide communications as Tide scales, establishing strong processes and documentation.
• Source and support events, webinars, conferences, roundtables. Overseeing logistics, and content. Coordinate with the Country Managing Director, Country Operations Lead and Marketing and Field Sales/Partnerships (Marketing) in the event space, ensuring high quality delivery of speaker and event management. 
• Own Tide’s messaging, commentary, and PR content for the German market.

WHAT WE ARE LOOKING FOR:

• Solid mid-senior level experience in PR and communications, ideally within financial services, technology, or other high-growth environments.
• Proven ability to build strong media relationships and deliver quality coverage in Germany.
• The skill to rapidly simplify complex topics into clear, compelling stories for diverse audiences.
• Ability to communicate industry and government stakeholders to support Tide’s mission. 
• Excellent planning, coordination, and stakeholder management capabilities.
• Comfort working independently and decisively in a fast-paced, evolving, fluid environment.
• Native-level German and fluent English communication skills.
• A collaborative, enabling and proactive mindset and genuine passion for supporting small businesses.

WHAT YOU’LL GET IN RETURN:

Our location-specific employee benefits are designed to cater to the unique needs of Tideans:

• Time Off – Generous annual leave on top of bank holidays.
• Parental Leave – Maternity, paternity, and adoption leave to support your family journey.
• Sabbatical – Extended unpaid and paid leave options after completing milestone years with Tide.
• Health Insurance – Public health insurance plan.
• Retirement Planning – Public pension scheme on eligible earnings.
• DeutschlandTicket via Spendit - Employer funded free, unlimited travel throughout Germany on all local public transport (not valid in ICE, IC/EC).
• Urban Sports Club Membership - Employer funded membership to help you live a healthy and active lifestyle.
• Mental Wellbeing – Access to therapy sessions, courses, meditations, and workshops.
• Volunteering & Development Days – Paid days annually for volunteering or personal growth.
• Learning & Development – Annual budget for books, courses, coaching, and more.
• WOO (Work Outside the Office) – Work from abroad for up to 90 days annually.
• Home Office Setup – Contribution towards setting up your home office.
• Laptop Ownership – Keep your old laptop and get a new one when it’s time for a replacement.

TIDEAN WAYS OF WORKING

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. 

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.