Marketing Communications Manager

Location

Hallstahammar, Sweden

Are you a bold, imaginative marketing professional ready to shape the future of our brand?

If you love turning ideas into impact and thrive on challenging the ordinary, this is your chance to lead a strategically important function and make your mark. We’re looking for a Marketing Communications Manager who dares to think differently.

Kanthal, part of the Alleima Group, is a world-leading brand in industrial heating technology and resistance material. We create innovative solutions through creative partnerships with our customers, driven by a strong commitment to sustainability. Here, you’ll have the freedom to experiment, redefine how we connect with audiences, and craft stories that resonate globally.
Find out more at http://www.kanthal.com

Placement: Hallstahammar, hybrid.

Your Role

As our Marketing Communications Manager, you will play a key role in developing and driving our marketing function. You will work across the full spectrum – from strategy and planning to execution and follow-up – ensuring that our activities generate measurable results. This is not a maintenance role; it’s about breaking boundaries, creating structure for impactful communication, and making us stand out in a fast-evolving digital world.

Key Responsibilities

• Lead and inspire a small team, fostering growth and driving high performance
• Lead and develop our end-to-end marketing communication strategy and activities, ensuring alignment with business goals.
• Drive digitalization and secure effective integration of marketing platforms and tools across the stack.
• Build a brand that sparks curiosity through initiatives that differentiate us and capture attention.
• Plan, execute, and optimize campaigns, focusing on continuous performance improvement and measurable impact.
• Own budgeting, forecasting, reporting, and ROI analysis to guarantee transparency and secure outcomes.
• Identify and reach growth segments using digital insights and data-driven analysis to maximize reach and conversion.
• Manage brand protection and trademark infringement matters in close collaboration with Legal, safeguarding our IP.
• Lead and coordinate internal and external marketing projects, ensuring high-quality delivery across all initiatives in collaboration with other functions.
• Establish a measurement framework with dashboards and reporting to tie spend to outcomes and optimize continuously.

About You

We are looking for a senior, results-oriented marketing professional with experience from international companies in a managerial role. You have an educational background, such as a degree in journalism, marketing, communication, or media. You are confident working with the full marketing mix and consistently delivering measurable business results. You possess a strong digital mindset, enabling you to analyze data, identify opportunities, and reach new customer segments. You understand marketing technology, platform integration, and the importance of combining creativity with analytics.

You have previously experienced working with brand or trademark infringement in close collaboration with legal teams, as well as a background in industries undergoing growth or transformation. We value individuals who take initiative, improve upon existing systems, and push for new thinking rather than simply maintaining the status quo. Since the role involves working with stakeholders, content, and campaigns in both Swedish and English, fluency in both languages (written and spoken) is mandatory.

We do not wish to be contacted by recruitment agencies or other sales-oriented consultants regarding this position.

What you can expect from us

• A supportive environment where every individual is recognized and valued.
• Competitive salary and benefits.
• Opportunities for growth and career development.
• A commitment to safety and a zero —accident environment.
   

Other:

For questions regarding the recruitment process or the position, please contact:

Sara Kühner, Recruitment specialist, +46 76 495 02 40

Due to the holidays, I won’t be able to answer any questions until 7/1

Union Representative:

Petter Lindblom, Swedish Association of Academics, 070 616 04 26

Riccard Söjbjerg, Unionen, 070 611 28 71

Johan Baringson, Ledarna, 070 616 53 96

Apply by 2026-01-15

Kanthal is an Alleima company and a world-leading brand for products and services in industrial heating technology and resistance material. Backed by our skilled people and pioneering technology, every innovative solution is a creative partnership with our customers. With a strong commitment to reducing climate impact, we support some of the world’s largest and most exciting projects.

Find out more at www.kanthal.com and www.alleima.com