Pfizer is seeking a Primary Insights expert to join the Integrated Insights & Strategy (IIS) team to support the Prevnar Vaccine for Adults. IIS is a team of internal consultants and brand strategists that partner with senior commercial leaders and GCA (Global Commercial Analytics) COEs, to maximize business value and enable executional excellence.
Reporting to the IIS US Comirnaty and Prevnar Adult Vaccines Team Lead, this person will be responsible for designing and executing best-in-class primary market research to represent the “voice of the customer” in support of the strategic priorities of the team. This person will be accountable for developing and executing a market research plan of >$1M of US & Global market research as well as a key strategic point of contact for US and global brand commercial leadership. The successful candidate will be responsible for proactively identifying business questions, creating learning plans to address those questions, designing and managing multiple simultaneous research initiatives, understanding changes in customer and patient attitudes and behaviors through a variety of PMR studies, and delivering clear and actionable insights-based recommendations that directly impact performance.
As a member of the IIS team in the larger Global Commercial Analytics (GCA) organization at Pfizer, you will work with a team that is an important source of intellectual insight on commercial brand strategy, framing business problems in a way that the business can then execute to drive impact and unlock value. Specifically, IIS is responsible for identifying and developing opportunities in performance to unlock brand value and to advise the business on drivers of transformational change. IIS harnesses insights from multiple sources across GCA, leading day-to-day problem solving, team management, and business partner management. IIS leverages their deep functional knowledge, exceptional intellectual curiosity, and proprietary GCA tools to every business interaction, while managing and developing strategic relationships and ensuring the highest quality work, and inspiring, leading and developing new IIS colleagues.
Brand Strategy
Promotional Performance and Execution Insights
Collaboration with other Analytics Teams
Basic Qualifications
Preferred Qualifications
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS
Work Location Assignment: Hybrid
Other Job Details:
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
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EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
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