Digital Product Manager Adobe Web Platforms, Global

Meaningful work you’ll be part of  

As a Digital Product Manager Adobe Web Platforms, Global you’ll work as part of a team of problem solvers, helping to solve business issues, deliver high quality client service and operational efficiency. Responsibilities include but are not limited to: 

• Implement and continuously enhance Adobe Experience Cloud tools, including Adobe Experience Manager (AEM), to support enterprise digital experiences. 

• Maintain detailed product documentation and define best practices for scalable, governed web operations. 

• Gather, analyze, and prioritize stakeholder requirements to support backlog grooming and sprint planning. 

• Lead the planning and execution of multi-country website builds, ensuring localization, multi-language content, and regional regulatory compliance. 

• Translate business and user needs into functional and technical requirements for development teams. 

• Collaborate with IT and development teams to manage platform integrations, performance optimization, and API usage. 

• Configure and set up the Content Management System (CMS) architecture to support organizational goals, user roles, and workflows. 

• Integrate the CMS with other business-critical tools to create a seamless content management ecosystem. 

• Design and implement scalable content publishing workflows with governance for global content operations. 

• Develop and enforce content governance standards to ensure consistency, scalability, and compliance across regions. 

• Participate in content migration from legacy platforms to the new CMS, prioritizing SEO, accessibility, and content accuracy. 

• Coordinate with IT, content owners, and vendors to ensure smooth and accurate content transitions with minimal disruption. 

• Implement Adobe Analytics tagging and tracking to support data-driven decision-making and performance reporting. 

• Collaborate with analytics and SEO teams to identify optimization opportunities and improve site performance. 

• Support ongoing SEO enhancements, including improvements to metadata, site structure, and user experience. 

• Define and evolve taxonomy, metadata, and tagging systems to enhance content discoverability and user navigation. 

• Work with UX, research, and creative teams to develop user personas, customer journeys, and wireframes. 

• Ensure a consistent, intuitive, and accessible user experience across all digital touchpoints. 

• Manage project timelines, coordinate with cross-functional stakeholders, and track progress to ensure timely delivery. 

• Lead change management efforts, including training, communication, and adoption planning for new features and processes. 

Experiences and skills you’ll use to solve 

• Proven ability to lead digital product lifecycles, from strategy to execution. 

• Hands-on experience with AEM, Adobe Analytics, and Adobe Target in enterprise environments. 

• Deep understanding of CMS platforms, especially AEM, including component-based development and multi-site/multi-language setup. 

• Familiarity with front-end technologies (HTML, CSS, JavaScript) and responsive design principles. 

• Ability to define and implement scalable publishing workflows and governance models. 

• Experience implementing taxonomy, metadata systems, and structured content strategies. 

• Knowledge of technical SEO, Core Web Vitals, and performance tuning best practices. 

• Proficiency in Adobe Analytics, Google Analytics, and tag management tools like Adobe Launch or GTM. 

• Understanding of integrating CMS with CRM, DAM, MAP, and other enterprise systems. 

• Familiarity with WCAG 2.1+, GDPR, CCPA, and global digital compliance standards. 

• Experience supporting global websites with localization and translation workflows. 

• Ability to lead change initiatives, develop training materials, and drive adoption. 

• Strong interpersonal skills to bridge technical and non-technical teams. 

• Skilled in managing timelines, coordinating with stakeholders, and ensuring delivery. 

• Experience with tools like JIRA, Confluence, Figma, and version control systems for collaboration and documentation. 

• PwC Canada is committed to cultivating an inclusive, hybrid work environment. Exact expectations for your team can be discussed with your interviewer 

Why you’ll love PwC 

We’re inspiring and empowering our people to change the world. Powered by the latest technology, you’ll be a part of diverse teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about our Application Process and Total Rewards Package at: https://jobs-ca.pwc.com/ca/en/life-at-pwc 
 

PwC Canada acknowledges that we work and live across Turtle Island, on the land that is now known as Canada, which are the lands of the ancestral, treaty and unceded territories of the First Nations, Métis and Inuit Peoples. We recognize the systemic racism, colonialism and oppression that Indigenous Peoples have experienced and still go through, and we commit to allyship and solidarity.