A position at White Cap isn’t your ordinary job. You’ll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities.
The White Cap family is committed to Building Trust on Every Job. We do this by being deeply knowledgeable, fully capable, and always dependable, and our associates are the driving force behind this commitment.
Job Summary
Responsible for shaping and executing the company’s creative vision across all marketing channels, leading creative teams to develop compelling content that strengthens brand identity, drives engagement, and supports business growth across multiple audiences. This role partners closely with marketing, sales, and field teams to ensure all creative assets align with strategic objectives and deliver a consistent brand experience. Combining high-level creative strategy with hands-on design and content production, meets diverse business needs while elevating storytelling and bringing innovative ideas to life.
Major Tasks, Responsibilities and Key Accountabilities
•Develops content and executes design by creating high-quality creative assets—including digital, print, videography, and photography—while translating complex ideas into visually compelling formats, maintaining high standards for design and storytelling, and ensuring accurate digital asset management.
•Leads the development and execution of creative concepts that align with brand strategy and business objectives. Manages creative teams supporting all omni-channel marketing communication initiatives. Oversees graphic design, videography, photography, and all creative processes.
•Ensures brand consistency across all channels, campaigns, and materials by serving as a creative advisor to marketing and leadership teams, influencing visual identity and messaging direction, and owning creative strategies that support brand positioning, development, and growth.
•Collaboration with marketing, sales, and field teams to develop creative solutions, collaborate with external agencies and vendors for seamless execution, act as a creative liaison balancing business priorities with design integrity and audience relevance, and own the creative project management process to ensure efficient production of assets.
•Monitors emerging design trends, tools, and technologies to ensure creative output remains modern and competitive, introduce new ideas and formats to enhance brand storytelling and engagement, evaluate performance metrics and feedback to refine future work, and manage internal relationships to ensure an effective and efficient creative development process.
•Manages the performance of associates and recognizes, trains, coaches, counsels, and takes corrective action when warranted.
Nature and Scope
Problems are typically defined by higher level leadership. Problems are difficult. Solutions require analysis and investigation.
Decides how to achieve planned results within an organization's plans, policies, and guidelines. May set or change plans/goals within respective department or area.
May manage department via multiple layers of managers OR directly supervise a staff of professional individual contributors at the senior or technical advisor level.
Work Environment
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Typically requires overnight travel 5% to 20% of the time.
Education and Experience
Typically requires BS/BA in a related discipline. Generally 9+ years of experience in a related field, including several years in a management/supervisory capacity.
Preferred Qualifications
7+ years of progressive experience in creative leadership roles.
Prior agency experience preferred.
Extensive knowledge of omni-channel marketing, digital/mobile design, direct marketing, and print publications (including catalogs).
Proven ability to develop and execute creative concepts that drive engagement and align with strategic marketing goals.
Strong collaboration skills with cross-functional teams to translate business needs into effective creative solutions.
If you’re looking to play a role in building America, consider one of our open opportunities. We can’t wait to meet you.