Category Analyst, GBS - Commercial (Walmart)

Job Description

Here at Kraft Heinz, our US Sales team aspires to be an Indispensable Partner with a Growth and Winning Mindset, acutely focused on Superior Execution every day. This is our guiding compass to grow something great and make life delicious! 

The Category Analyst is a critical member of our Customer Development Organization that is able to distill insights from a variety of data sources to develop business plans that drive category and Kraft Heinz volume. This position leads all activities relating to optimizing assortment and space management for assigned categories and customers by using a broad set of analytical tools. 

We are looking for a team member who will be the expert on key Kraft Heinz categories, Walmart’s shoppers, insight development, efficient assortment recommendations, and optimal shelf placement.

The Category Analyst will own Walmart’s modular reset process, which entails automating and drawing best-in-class planograms using JDA Space Planning and ShelfIQ. In addition, this team member will own the on-going maintenance of all refrigerated and frozen categories’ planograms for which Kraft Heinz advises.  This team member will conduct assortment analysis, white space discovery, regionality analysis, and SKU optimization recommendations to the advising team and customer in preparation for the reset process.  The Category Leadership Analyst will specifically support the Kraft Heinz captaincies within Walmart’s Chilled and/or Dry Grocery categories.

The Category Analyst will leverage Scintilla, Circana, Numerator, and PowerBI to develop and provide both routine reporting and in-depth analytics to be provided to the advising team and customer.  This person’s goal will be to discover trends in purchase frequency, buy rate, shopper demographics, cross-shop, penetration, and category leakage within POS & shopper data in order to develop business-growing recommendations. The Category Analyst will achieve this by pulling data from multiple sources, manipulating large sets of data in MS Excel and building presentations in MS PowerPoint.  

The ideal candidate will be intellectually curious, an expert in heavy technical skillsets and large data management, excel at consumer insights and storytelling, and possess strong time & project management skills.

Essential Functions & Responsibilities

• ​​Own and execute a best-in-class modular reset process for Walmart, including prepping, drawing, and submitting planograms
• Identify ways to make the planogram drawing process more efficient, utilizing automation techniques (scripts, ShelfIQ, Alteryx)
• Aggregate and train on best practices developed across the category leadership team
• Draw key insights and business recommendations on distribution, assortment, pricing, and promotion by analysis of customer & syndicated data
• Develop and integrate consumer, shopper, and retailer insights to better advise targeted strategies, plans and decisions 
• ​Integrate data to develop impactful customer-specific selling stories in support of key category business-growing priorities
• ​Implement Kraft Heinz Foods shelving principles and standards 

Expected Experience & Required Skills

• ​Applicable experience in consumer-packaged goods industry (Food or Beverage ideal)
• Demonstrated space management software skills (JDA & ShelfIQ ideal)
• ​Demonstrated retail POS, syndicated, and panel data knowledge (Luminate, IRI, & Numerator ideal)
• Strong analytical and problem-solving capability  
• ​Ability to comprehend and sell space management concepts within the context of category management  
• Strong written and oral communication and interpersonal skills  
• Ability to prioritize and meet deadlines within specified time constraints
• Ability to adapt in a changing work environment
• ​Tested experience with Microsoft Office products, especially MS Excel  

Work Environment & Schedule

This position is considered a normal office environment with limited travel or visits to external locations; offices are open workspaces Additionally, this role requires work a salaried, exempt schedule to best execute against customer and internal expectations.

Physical Requirements 

• ​​​Willingness to drive and/or travel as needed 
• ​Operate a computer and view screens for ~100% of work schedule​​ 
• Travel up to 5% of the time

This job description is not designed to cover or contain all duties or responsibilities that are required of the role. Duties or responsibilities may change or be added with or without notice.

Location(s)

Rogers Sales

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.

New Hire Base Salary Range:

$77,800.00 - $97,300.00

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors

Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.

You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:

• Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments

• Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training

• Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs

• Financial – 401k, Life, Accidental Death & Dismemberment, Disability

Location(s)

Rogers Sales

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.