Business Analyst, Associate Manager

Job Classification:

Project Mgmt, Transformation & Strategy - Project Mgmt, Transformation & Strategy

At Prudential, we believe talent is essential to achieving our vision. When you join Prudential, you’ll unlock a motivating and impactful career—one that supports your growth and empowers you to advance within one of the world’s leading financial services institutions.
 

About the Team
The Long Term Care team is a strategic, high impact team focused on driving real improvements for our policyholders across well-being, longevity, and digital policy management through our Prudential Peak ecosystem. We value creativity, collaboration, operational excellence, and willingness to take initiative. Joining the Prudential Peak team means stepping into a supportive environment where your ideas are welcomed and your work has visible impact across the organization.
The Role

We are seeking a passionate and experienced Business Analyst to join our team. The ideal candidate will be a self-starter with strong project management skills and a passion for helping shape processes for the better. This role partners closely with the Prudential Peak Product Owner and plays a pivotal role in translating business needs into actionable user stories and requirements that drive digital transformation and customer-centric experiences. Operating within an Agile framework, the Business Analyst will collaborate with cross-functional teams—including UX, web & content strategy, data science, analytics, technology, and business stakeholders—to ensure that digital solutions are practical, scalable, and aligned with business objectives. This role is instrumental in shaping the end-to-end web experience, identifying opportunities for improvement, and supporting the delivery of capabilities that enhance customer acquisition, engagement, and support.

This will be a hybrid role based out of Fort Washington, PA. For exceptionally well-qualified candidates, Virtual working arrangement may be considered, with expectation of travel as required.

What you can expect:

• Lead requirement gathering through interviews, workshops, surveys, and analysis of business processes and systems.
• Translate business needs into clear, concise, and actionable user stories, functional specifications, and acceptance criteria.
• Manage changes to requirements throughout the product lifecycle, ensuring transparency and alignment.
• Create documentation to support solution design and stakeholder alignment.
• Partner with the Product Owner to manage and prioritize the product backlog, ensuring high-value items are addressed first.
• Coordinate with cross-functional teams to support the implementation of new web platform capabilities and feature enhancements to ensure they are production-ready.
• Coordinate requests for analytics tagging, ADA defect remediation, and content authoring, ensuring timely execution and alignment with platform standards.
• Support recurring production releases, including end-to-end testing, and user acceptance testing (UAT).
• Support the exploration and implementation of AI-driven features to enhance personalization, customer support, and operational efficiency.
• Deepen integration with third party vendors for a more seamless user experience.
• Define and track key performance indicators (KPIs) to measure success and inform future iterations.
• Provide documentation to ensure successful adoption and operational support of web platform capabilities personalization, customer support, and operational efficiency.
• Utilize standards across multiple business lines to ensure site compliance.

What you will need to succeed.

• 6–8 years of experience in business analysis, preferably within digital product teams and Agile environments.
• Exceptional presentation skills to summarize and present the status of projects to leadership.
• Proven ability to write and manage user stories and acceptance criteria in collaboration with Product Owners and Scrum teams.
• Strong understanding of SAFe Agile methodologies and experience working in cross- functional teams.
• Experience supporting large-scale web platforms and CMS-enabled digital experiences.
• Familiarity with coordinating tagging, accessibility, and content workflows across digital teams.
• Excellent analytical and problem-solving skills with a customer-centric mindset.
• Strong communication and stakeholder management skills, with the ability to influence and drive alignment across teams.
• Familiarity with tools such as Miro, Figma, Jira, Confluence, and Adobe Analytics is a plus.
• Passion for digital innovation, continuous improvement, and delivering exceptional customer experiences.

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What we offer you:

Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations. The salary range for this role is from $89,000.00 to $147,000.00. Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.

• Market competitive base salaries, with a yearly bonus potential at every level. 

• Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave. 

• 401(k) plan with company match (up to 4%). 

• Company-funded pension plan. 

• Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs. 

• Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.  

• Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs.  

• Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service. 

Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, whereby an award, if any, depends on various factors including, without limitation, individual and organizational performance. To find out more about our Total Rewards package, visit Work Life Balance | Prudential Careers. Some of the above benefits may not apply to part-time employees scheduled to work less than 20 hours per week.