The Trade Marketing Executive will develop and implement a Trade Marketing strategy that aligns with both global brand directives and local market dynamics, ensuring relevance and effectiveness.
Why Levi's®?
At Levi’s®, you’re not just joining a brand; you’re joining a movement. A movement towards sustainability, creativity, and growth. Levi's® is an iconic global fashion label that is committed to building customer loyalty through exceptional customer service and superior product quality. If you’re ready to lead with passion, embrace challenges, and be part of something bigger, we want to hear from you!
KEY RESPONSIBILITIES
- Partner with Key Account Managers, Head of Wholesale and the Head of Marketing to ensure enrolment into all Marketing Initiatives: Spearhead the end-to-end implementation of innovative marketing plans tailored for Wholesale and Field stockists, enhancing Levi’s® brand presence and visibility.
- Develop Trade Marketing Strategy: Craft and execute a robust Trade Marketing strategy that is in harmony with Levi’s® global vision and adapted to local market conditions, addressing the specific needs of each account.
- Maintain a 12-month strategic wholesale marketing calendar ensuring all activities are delivered on time and within budget
- Cultivate Strategic Relationships: Build and nurture strong partnerships with key wholesale accounts to ensure collaborative marketing efforts yield effective outcomes, driving mutual success.
- Brand Alignment: Ensure all marketing initiatives resonate with Levi’s® global branding while being tailored to fit the nuances of the local market.
- Commercial Contribution: Design and implement marketing strategies that directly contribute to the attainment of wholesale sales targets, optimizing promotional efforts for maximum impact.
- Collaborative Communication: Foster open lines of communication with wholesale partners, gaining insights into their needs and adapting marketing strategies to drive shared goals.
- Align with Head of Wholesale and Key Account Managers on dilution management and planning key marketing activity within the dilutions allocated per Key Account.
TECHNICAL COMPETENCIES
The Trade Marketing Executive will have a proven ability to demonstrate the following:
- Trade Marketing experience, preferably with a fashion retail brand
- Extensive project management and account management experience
- Outstanding organisational skills and time management practices
- Strong and effective interpersonal and presentation skills
- Tactful and effective negotiator
- Ability to find creative, yet practical solutions to drive revenue and meet brand goals
- Extensive experience with budget management
- Proficient in Microsoft Outlook, Word, Excel and PowerPoint
- Proficiency in Adobe Suite is preferred
QUALIFICATIONS
The Trade Marketing Executive will ideally possess tertiary qualifications in Marketing, Business Management or a related discipline as well as have at least 3-4 years’ experience in Marketing with strong wholesale trade exposure.
Roles within our marketing team are suited to candidates passionate about fashion, culture and music, excited to be on top of and involved in the latest trends & cultural moments.
Please apply with a copy of your resume and cover letter by Friday 27 March.
Our policy is to provide equal opportunity to all persons without regard to race, color, creed, religion, national origin, citizenship, sex, age, sexual orientation, gender identity or gender expression, marital status, Vietnam era/disabled veteran status, physical or mental disability, or other protected classes prohibited by applicable law. Company policy prohibits harassment of applicants or employees on the basis of any protected classes. We have established a continuing Affirmative Action Program to assure equal employment opportunity in all its policy decisions affecting recruitment, selection, assignment, promotion, training, and all other terms and conditions of employment.
LOCATION
Level 7, 11 Eastern Road, South Melbourne, VIC, 3205
FULL TIME/PART TIME
Full time