Technical Marketing Specialist (Companion Animal)

Job Description

Our company is dedicated to preserving and improving the health, well-being and performance of both livestock and companion animals and the people who care for them. We have a rich history of innovation, commitment to research and entrepreneurship in animal health dating back over 70 years.

Through its commitment to The Science of Healthier Animals®, our company offers veterinarians, farmers, producers, pet owners and governments one of the widest ranges of veterinary pharmaceuticals, vaccines and health management solutions and services as well as an extensive suite of connected technology that includes identification, traceability and monitoring products.

Job Summary

We are seeking a Technical Marketing Specialist to join our Companion Animal Business team. This role is pivotal in ensuring impactful messaging and value positioning of our products. You will work closely with Sales, SCM, Finance, Key Opinion Leaders (KOLs), communities, and customers to align technical product knowledge and data-driven insights into effective marketing strategies.

Responsibilities

• Manage and execute end-to-end marketing activities within the Companion Animal division.

• Work closely with Business Unit on defining marketing strategy for the business

• Develop and deliver technical and marketing content that communicates product value and differentiation

• Create and implement new marketing programs, including engagement with veterinary associations and communities.

• Ensure all marketing materials align with global policy and direction.

• Monitor and evaluate marketing programs for effectiveness.

• Manage social media platforms (Instagram, LinkedIn, etc.) to enhance brand presence.

• Forecast product availability for specific periods to support marketing initiatives.

• Support Sales with technical product knowledge and training.

• Conduct market research and competitive analysis to inform strategy.

• Collaborate cross-functionally to ensure consistency and impact in all marketing initiatives.

Requirements

• Education: Bachelor’s degree in Veterinary Medicine

• Experience: 2–4 years in technical marketing, product marketing, or pre-sales roles.

• Technical Knowledge: Strong understanding of companion animal business and industry trends.

• Communication Skills: Excellent written and verbal skills; ability to content development and technical

• Analytical Ability: Competent in market research and competitive analysis.

• Collaboration: Ability to work cross-functionally with sales team, SCM, finance, communities, veterinarians and KOLs.

• Tools: Familiarity with marketing automation platforms, CRM systems, and analytics tools

Required Skills:

Brand Management, Brand Management, Business Data Analytics, Communication, Competitive Analysis, Content Development, Creative Campaign Development, Data Analysis, Digital Marketing, Healthcare Marketing, Interpersonal Relationships, Market Analysis, Marketing, Marketing Automation, Marketing Strategies, Marketing Strategy Implementation, Market Research, Omnichannel Retailing, Product Development, Product Management, Product Marketing, Project Management, Strategic Planning, Swine Production, Teamwork {+ 5 more}

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

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Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

01/7/2026

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