Job Title:
Sr. Specialist, Customer Acquisition (Outbound)
Job Description
The Senior Specialist, Customer Acquisition is responsible for demonstrating the value and benefits of our client’s products or services through customer engagement, with a primary focus on selling and/or upselling through outbound prospecting. This role is responsible for effectively articulating the value of products or services to customers and drive sales closure.
JOB RESPONSIBILITIES
Outbound Prospecting & Pipeline Generation
- Proactively identify, research, and engage target accounts through cold calls, emails, LinkedIn, and other outbound channels.
- Build and manage a consistent pipeline of qualified opportunities from outbound efforts.
- Develop and execute strategic outreach campaigns tailored to specific industries, personas, and use cases.
- Leverage tools (e.g., CRM, sales engagement platforms, data providers) to source and prioritize leads.
Sales Execution & Performance
- Own the full outbound sales cycle from initial outreach to deal closure.
- Consistently meet or exceed KPIs including outreach volume, meetings booked, pipeline generated, and revenue targets.
- Run structured discovery calls to uncover pain points, decision processes, and buying criteria.
- Deliver compelling product positioning and handle objections effectively in early-stage conversations.
Account-Based Selling & Strategy
- Build account plans for high-value prospects and multi-thread within organizations.
- Identify key stakeholders and decision-makers, crafting personalized engagement strategies.
- Continuously refine messaging based on market feedback and campaign performance.
Collaboration & Feedback
- Partner with marketing on outbound campaigns, messaging, and lead quality.
- Provide feedback on target segments, ICP refinement, and competitive insights.
- Work closely with product and leadership teams to relay market signals from outbound efforts.
Market Intelligence & Continuous Improvement
- Stay up to date on industry trends, competitor offerings, and emerging customer needs.
- Experiment with new outreach techniques, messaging angles, and tools to improve conversion rates.
- Maintain disciplined CRM hygiene and accurate pipeline forecasting.
Location:
SGP Singapore - 80 Pasir Panjang Road, 15-83/84 Mapletree Business City #2
Language Requirements:
English (Required)
Time Type:
Full time