Blue Cross Blue Shield Association

Sponsorship and Event Marketing, Senior Consultant

US IL Chicago E. Randolph Full time
Job Description Summary:

This role is responsible for overseeing the sales technology platform that enables sponsorship revenue and driving the integrated marketing campaigns associated with strategic events. This role will administer the sales system, manage its output, coordinate with internal stakeholders to act on sales results, and provide customer service and support on behalf of the system. The position collaborates cross-functionally with internal stakeholders and external partners to maximize event impact, ensure compliance, and deliver exceptional sponsor and attendee experiences.

Responsibilities include but are not limited to:

  • Sales Technology Administration: Administer and steward the sales technology platform: implement, configure, maintain, and monitor functionality; ensure data integrity; maintain prospect and sponsor distribution lists; generate and analyze reports; provide weekly updates and forecasts.
  • Customer Service & System Output: Respond to inquiries received through the sales system; interpret system outputs to inform internal stakeholders; coordinate the delivery of sponsor benefits and registration based on system data; act as the liaison for sponsors via the platform.
  • Event Operations: Plan and execute event logistics: coordinate with venues, AV, F&B, housing, security, and exhibitors; manage RFPs, contract negotiation and administration; facilitate daily operations of assigned events; support the business mechanics of events: assist with budget setting, monitor forecasts, aid in reconciliation, and report on key performance indicators and results.
  • Targeted Event Marketing: Design and implement integrated marketing programs for events, including pre-event promotion, registration communications, and post-event engagement; manage the marketing calendar and ensure brand consistency.
  • Operational Excellence & Compliance: Partner with programming, brand, legal/compliance, finance, and external vendors; enforce policies and best practices; stay abreast of industry trends and organizational objectives.

The posting range for this position is:
$92,788.00-$130,326.32

Required Education, Certifications and Experience:

Education:

  • Required Bachelor's Degree or equivalent work experience

Experience:

  • Required 5+ Years experience in meeting planning and event management


Knowledge Skills and Abilities:

  • Effective sales and business development skills

  • Advanced proficiency in Microsoft Office (Word, PowerPoint, Excel, Outlook).

  • Proven experience with CRM/sales technology platforms, data management, reporting and analytics.

  • Strong customer service skills and ability to act as liaison on behalf of a system.

  • Ability to quickly learn new software applications.

  • Excellent verbal and written communication skills.

  • Strong organizational and time management skills; ability to multitask.

  • Independent judgment, problem-solving, and decision-making abilities.

  • Proven success in project management and attention to detail.

  • Ability to work both independently and collaboratively.

  • Project management competency and attention to detail; ability to work independently and collaboratively.


Additional Information:

  • Experience in meeting sales and event marketing. Experience with event technology software
  • Experience working in Cvent

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The posted salary range is the lowest to highest salary we, in good faith, believe we would pay for this role at the time of this postingWe may ultimately pay more or less than the hiring range and this hiring range may also be modified in the future. A candidate’s position within the hiring range may be based on several factors including, but not limited to, specific competencies, relevant education, qualifications, certifications, relevant experience, skills, seniority, performance, shift, travel requirements, and business or organizational needs. This job is also eligible for annual bonus incentive pay. 

We offer a comprehensive package of benefits including paid time off, 11 holidays, medical/dental/vision insurance, generous 401(k) matching, lifestyle spending account and many other benefits to eligible employees. 

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.