Solution Testing & Validation Specialist – Marketing Applications

Solution Testing & Validation Specialist – Marketing Applications

This role has been designed as ‘’Onsite’ with an expectation that you will primarily work from an HPE office.

Job Description:

Our HPE marketing teams are focused on making our brand easy to understand and easy to buy. We’re devising data driven brand strategy, from architecture and naming, to why we exist, what we do, who we are and how we look, feel and sound. As a team, we are retaining and attracting new customers by accelerating our business strategy by making our brand stronger, more relevant, differentiated, and authentic. Join us redefine what’s next for you.

What you’ll do:

Job Family Definition:

Responsible for driving marketing excellence and performance management efforts to provide operational processes, marketing policies, measurement, analytical model and actionable plan to maximize the return on marketing investment.

May also provide database analytics and operational expertise to drive fact-based strategic and tactical planning, manage and execute marketing programs. Typical responsibilities include managing the marketing investment envelope, identifying business requirements, developing business marketing processes, managing complex marketing programs and campaigns, establishing executive dashboards, scorecard, other measurement tools, and developing infrastructure (such as MRM, CRM, EDW and other data warehouse) as needed to drive close loop marketing. Also responsible for developing and delivering marketing training and professional development and execution to maximize overall marketing productivity and effectiveness.

Management Level Definition:

Applies intermediate level of subject matter knowledge to solve a variety of common business issues. Works on problems of moderately complex scope. Acts as an informed team member providing analysis of information and limited project direction input. Exercises independent judgment within defined practices and procedures to determine appropriate action. Follows established guidelines and interprets policies. Evaluates unique circumstances and makes recommendations.

What you need to bring:

Responsibilities:

• Conduct data-driven analysis based on syndicated, primary and secondary market research and customer data.
• Identify data requirements to be able to conduct future analytic studies in a timely and efficient manner given the needs that have arisen from previous studies.
• Provide analyses and interpretations of campaign data and market insights to identify key drivers for Marketing ROI optimization.
• Participate in testing to ensure new marketing processes and applications are delivering the benefits as promised in the business case.
• Document and communicate marketing requirements for systems to IT.
• Coordinate operational readiness and product launch activities.
• Reconcile market program spend to the planned budget.
• Drive adoption of common marketing processes and languages.

Skills:

• Event platforms: Cvent, Splash, Rain Focus, iCapture.
• Marketing Automation platform
• Data Plaforms: ZoomInfo, LeadSpace, D&B, Strike Iron
• CRMs: Hubspot, Salesforce, Microsoft Dynamics

Education and Experience Required:

• BA or BS in Marketing or related field.
• 3+ years marketing and/or operational experience.
• Experience in MRM or CRM applications a plus.

Knowledge and Skills:

• Working knowledge of marketing principles, practices, tactics and tools.
• High-level knowledge of marketing activities and processes.
• Familiarity with offering category and company offerings/ strategy.
• Strong written/oral and communications and analytical skills.
• Strong interpersonal skills; ability to work as part of a team.
• Ability to interface effectively with multiple levels of the organization and functional disciplines.

Impact/Scope:

• Provide market research and customer/market analyses.
• Coordinate market budget.

Complexity:

• Moderate – Generally not senior management or partner/customer-facing; limited cross- functional/cross- organizational interaction.

Accountability, Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

#india

Job:

Marketing

Job Level:

Intermediate

    

    

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

   

No Fees Notice & Recruitment Fraud Disclaimer

 

It has come to HPE’s attention that there has been an increase in recruitment fraud whereby scammer impersonate HPE or HPE-authorized recruiting agencies and offer fake employment opportunities to candidates.  These scammers often seek to obtain personal information or money from candidates.

 

Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge any candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process.  The credentials of any hiring agency that claims to be working with HPE for recruitment of talent should be verified by candidates and candidates shall be solely responsible to conduct such verification. Any candidate/individual who relies on the erroneous representations made by fraudulent employment agencies does so at their own risk, and HPE disclaims liability for any damages or claims that may result from any such communication.