(Senior) Product Manager - NMO

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections,  where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

Principle Roles & Responsibilities

1.Develop brand plan and operation plan of Enspryng

2.Develop and implement go to market strategy and campaigns

• Identify growth opportunity and generate customer insights in target segments
• Develop differentiation messages in target segments and improve message delivery
• Track brand results and find insights benefit brand.

3. ​Lead the local cross function team to accelerate Enspryng revenue fast to peak

4.Manage promotional expenses in an effective manner

5.Develop TAE engagement program and build neuro-immunology COE with PST

6.Develop brand promotion materials & sales tools and train sales team.

7.Provide accurate and timely forecast for supply chain

Education/Qualifications

• Bachelor above
• Medical, marketing, commerce preferred

Job Required Competencies

• MNC background
• Minimum 5 years’ experience of marketing
• 5 years pharmaceutical marketing or neuro science marketing experience preferred
• Good communication and presentation skills in Chinese and English (oral and writing).
• Meticulous for particular data or information; integrity, creative

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.