Senior Director, Marketing UM Latino

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
 

How We LEAD:

This person will oversee day-to-day marketing and project management as a Senior Director, Marketing at UM Latino. We are searching for someone to handle multiple projects simultaneously and responsible for all marketing and promotional activity, including audience development initiatives and long-term projects.

This role will also aid in the development of marketing strategies utilizing technology partners, digital developers, and social media. Core functions include working with internal and external partners to secure their support and participation in campaigns, working with agency partners and overseeing execution of progressive marketing strategies and campaigns.

How You'll CREATE:

• Responsible for the planning, development, strategy and execution of artist projects/releases

• Work closely with artists and their representatives to define marketing objectives

• Execute marketing initiatives to build campaigns from the ground up

• Oversee campaign execution with a focus on audience development

• Direct and manage creative processes for internal and external partnerships

• Manage, interpret and report on the performance of campaign initiatives in partnership with cross functional teams

• Drive progressive marketing campaigns and inspire innovation across the team with an eye towards building new processes to make these campaigns come to life

Bring Your VIBE:

• 6 Year experience in marketing related position across record label and entertainment

• Ideally, experience in and passion for global music marketing

• Understanding of new technology and marketplace powering today and tomorrow’s music industry

• Experience in digital marketing, CRM, fan engagement and analytics

• Proven ability to build and manage strategic marketing partnerships and build process to keep these partnerships moving

• Strong grasp of collaboration and asset management tools

• Excellent presentation, communication and analysis skills

• Ability to handle multiple projects and operate effectively in a high-pressured environment

• Ability to forge excellent internal communication with team members and able to build excellent professional working relationships

• Candidates should be creative, innovative, detail-oriented, and resourceful

Perks Playlist:

• Be part of an entrepreneurial, global organization that values authenticity, drive, creativity, relationships, and a competitive spirit

• Comprehensive medical, dental, vision, and FSA options, as well as:

  • 100% coverage for out-patient mental health services

  • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)

  • A lifetime fertility support allowance of $30,000 to plan participants

  • Student Loan Repayment Assistance and Tuition Reimbursement

  • 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation

• Variety of ways to prioritize much-needed time away from work including:

  • Flexible Paid Time Off (PTO) for exempt employees

  • 3-weeks PTO for non-exempt employees

  • 2-weeks paid Winter Break

  • 10 Company Holidays (including Juneteenth and Wellbeing Day)

  • Summer Fridays (between Memorial Day and Labor Day)

  • Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.

Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish

Job Category:

Marketing, Streaming & Digital Media

Salary Range:

$68,640 - $148,535

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.