Senior Director, Global Product Marketing – Digital (GL7S)
Job Description
Department: Product Marketing
Reports To: Head of Product Marketing
Location: Americas
Overview
The Senior Director, Global Product Marketing – Digital is a transformative leader who shapes how Resmed brings its digital ecosystem to the world. This role spans our provider and consumer-facing digital solutions — from connected platforms and AI/ML-powered insights to software and services that redefine care delivery.
As the global steward of digital product marketing, this leader ensures that Resmed’s digital story is not only compelling, but seamlessly integrated into the broader portfolio. They build the strategies, teams, and narratives that accelerate adoption, scale growth, and position Resmed as a digital health leader.
Key Responsibilities
1. Global Digital Go-to-Market Leadership
Define and drive the global GTM strategy for Resmed’s digital solutions, ensuring alignment with enterprise growth goals.
Ensure repeatable, high-impact launches by setting team standards and leveraging team tools and frameworks.
Collaborate closely with key partners across Product Management, Marketing, Revenue and Finance to ensure alignment with GTM approach and strategy.
2. Portfolio Integration
Embed digital offerings into every device, service, and ecosystem launch.
Partner with regional marketing leaders to tailor digital strategies for market realities and customer needs.
3. Narrative Ownership
Lead the creation of powerful digital storytelling that resonates with providers, consumers, and payers.
Champion Resmed’s vision of digital health across channels, positioning the company as a trusted innovation leader.
4. Team Leadership & Capability Building
Build, mentor, and inspire a high-performing global Digital Product Marketing team.
Cultivate expertise in digital health GTM, storytelling, and market influence across regions.
5. Strategic Influence & Market Insight
Bring structured digital market insights upstream into product roadmaps.
Shape product strategies and offerings by advocating for customer, provider, and payer perspectives.
6. Performance Tracking & Optimization
Define and monitor success metrics for adoption, usage, and impact of digital solutions.
Drive continuous improvement through post-launch reviews and data-driven optimization.
Ideal Candidate Profile
15+ years of experience in digital health, SaaS, connected solutions, or regulated technology industries.
Deep expertise in AI/ML, data-driven platforms, and customer-facing digital ecosystems.
Proven track record of leading global teams in matrixed, complex organizations.
Skilled in crafting and executing digital-first GTM strategies that scale adoption.
Story-driven communicator who can influence across executive, commercial, and technical stakeholders.
Competencies
Our Users
Champions deep understanding of patients, providers, and payers to craft globally resonant GTM strategies.
Our Industry
Expert in digital health trends, SaaS adoption, and regulatory environments.
Our Product
Shapes and integrates Resmed’s digital portfolio to maximize relevance, adoption, and growth.
Our Business
Aligns digital marketing activity with enterprise growth goals and regional commercial success.
Strategic
Translates market insights into product feedback, adoption roadmaps, and GTM playbooks.
Tactics
Delivers launch excellence and continuous adoption strategies, globally scaled and locally relevant.
Collaboration
Operates as a global connector across Product, Commercial, and Regional Marketing teams.
Leadership
Inspires, mentors, and develops a world-class team of digital product marketers.
Impact
Product Influence: Shapes upstream digital product roadmaps with real-world market and customer insights.
Organizational Influence: Embeds digital GTM across functions and geographies, ensuring portfolio-wide alignment.
Market Influence: Defines the global digital health narrative, positioning Resmed as a leader in connected care.
What Success Looks Like
Digital adoption directly fuels enterprise growth and portfolio differentiation.
Digital solutions are consistently embedded in all major launches.
Global GTM standards for digital are adopted across regions.
Resmed is recognized externally as a digital health leader, with provider and consumer trust at the core.
We are shaping the future at ResMed, and we recognize the need to build on and broaden our existing skills and continue to attract and retain the world’s best talent. We work hard to offer holistic benefits packages, provide flexible work arrangements, cultivate a workforce culture that allows employees to grow personally and professionally, and deliver competitive salaries to our team members. Employees scheduled to work 30 or more hours per week are eligible for benefits. This position qualifies for the following benefits package: comprehensive medical, vision, dental, and life, AD&D, short-term and long-term disability insurance, sleep care management, Health Savings Account (HSA), Flexible Spending Account (FSA), commuter benefits, 401(k), Employee Stock Purchase Plan (ESPP), Employee Assistance Program (EAP), and tuition assistance. Employees accrue three weeks Paid Time Off (PTO) in their first year of employment, receive 11 paid holidays plus 3 floating days and are eligible for 14 weeks of primary caregiver or two weeks of secondary caregiver leave when welcoming new family members. Individual pay decisions are based on a variety of factors, such as the candidate’s geographic work location, relevant qualifications, work experience, and skills. At ResMed, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current base range for this position is: $215,000.00 - $323,000.00 USD
Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now! We commit to respond to every applicant.