Newfold Digital

Senior Content Writer

Cebu, Philippines Full time

Who we are.

Newfold Digital is a leading web technology company serving millions of customers globally. Our customers know us through our robust portfolio of brands. We have some of the industry's most prominent and storied go-to-market brands, including Bluehost, HostGator, Domain.com, Network Solutions, Register.com and Web.com. We help customers of all sizes build a digital presence that delivers results. With our extensive product offerings and personalized support, we take pride in collaborating with our customers to serve their online presence needs. The strength of our company lives in the intersection of our people, our customers, and our brands.

We're looking for a Senior Content Writer for Network Solutions who can translate complex ideas into compelling stories that drive organic traffic and engage audiences. You'll be the bridge between subject matter experts and readers, conducting interviews, crafting narratives, and executing content strategies that move business metrics. 
 

This is a hands-on role for a versatile writer who's equally comfortable developing content strategy, interviewing a technical SME, writing a 2,000-word SEO-optimized guide, writing PR articles, and so much more. At Network Solutions, content is at the heart of every marketing effort and this role will be exposed to a lot of different deliverables and leaders throughout the company. 

If you love asking great questions, finding the story angle, and seeing your work climb search rankings, this role is for you.
 

What You'll Do.

Conduct Interviews and Craft Stories 

  • Interview subject matter experts, customers, executives, and industry leaders to extract insights and unique perspectives 

  • Translate technical concepts and industry jargon into accessible, engaging narratives that resonate with small business owners 

  • Identify the human angle in every story, finding the compelling hook that makes readers care 

Write and Edit High-Impact, SEO-Optimized Content 

  • Create 8+ blog posts per month ranging from 1,000–3,000 words, optimized for organic search performance 

  • Edit and peer review content to ensure it meets editorial standards 

  • Write across multiple formats: thought leadership pieces, how-to guides, industry analysis, case studies, and product-led content 

  • Implement on-page SEO best practices including keyword integration, meta descriptions, header structure, and internal linking 

Adapt Voice and Style 

  • Shift seamlessly between audiences and industries, adjusting tone from technical to conversational as needed 

  • Maintain brand voice consistency while tailoring content for different buyer personas and funnel stages 

  • Write with personality and conviction, not generic corporate-speak 

Collaborate Cross-Functionally 

  • Partner with marketing, product, sales, and design teams to ensure content supports broader campaigns and business goals 

  • Work with designers on visual elements, infographics, and multimedia assets 

  • Coordinate with external contributors and freelancers when needed 

Leverage AI Strategically 

  • Use AI tools (ChatGPT, Jasper, etc.) for research, ideation, and drafting efficiency while maintaining original thinking and authentic voice 

  • Self-edit ruthlessly, ensuring every piece meets high editorial standards before publication

What You'll Bring.

Experience and Expertise 

  • 5+ years in content marketing, editorial, or journalism, with a strong focus on SEO-driven blog content 

  • Proven track record of creating content that ranks and drives meaningful organic traffic 

  • Experience interviewing sources and translating complex topics into engaging stories (journalism background a plus) 

  • Portfolio that demonstrates versatility across industries, topics, and content formats 

SEO and Strategy 

  • Solid understanding of basic SEO principles, keyword research, search intent, and content optimization 

  • Ability to develop content strategies based on data, competitive analysis, and business objectives 

  • Familiarity with content performance metrics and how to use them to improve results 

Writing and Storytelling 

  • Exceptional writing skills with mastery of grammar, Chicago style, and narrative structure 

  • Natural curiosity and ability to ask insightful questions that uncover the real story 

  • Talent for making complex topics accessible without oversimplifying 

  • Strong research skills and ability to quickly become conversant in new subject areas 

Work Style and Mindset 

  • Self-directed and proactive—you don't wait for assignments, you identify opportunities 

  • Comfortable managing multiple content projects simultaneously while meeting deadlines 

  • Detail-oriented with strong self-editing skills and high-quality standards 

  • Data-informed but not data-dependent; you balance analytics with creative instincts 

  • Collaborative spirit and excellent communication skills 

  • Adaptable to evolving priorities and comfortable with ambiguity 

Nice to Have 

  • Experience in marketing for small businesses 

  • Marketing Agency experience 

  • Background in journalism or magazine writing 

  • Experience interviewing for YouTube videos 

  • Experience managing content calendars and editorial workflows 

  • Familiarity with WordPress and HTML basics 

  • Experience with SurferSEO 

  • Knowledge of AI-powered content tools and workflows 

What You Can Expect.

Work Environment 

  • Fully remote workplace with occasional meetings in Cebu 

  • Fast-paced, collaborative culture where content drives real business impact 

  • Direct partnership with marketing, product, creative, and SEO teams 

  • Autonomy to shape content direction and strategy 

Growth and Impact 

  • Your content will directly influence organic traffic, lead generation, brand awareness 

  • Exposure to cross-functional projects, leadership, expanded responsibilities 

  • Access to tools, training, conferences, professional development 

 

Why you’ll love us.

  • Work-life balance. Our work is thrilling and meaningful, but we know balance is key to living well.

  • We celebrate one another’s differences.  We’re proud of our culture of diversity and inclusion. We foster a culture of belonging. Our company and customers benefit when employees bring their authentic selves to work. We have programs that bring us together on important issues and provide learning and development opportunities for all employees.  We have 20 + affinity groups where you can network and connect with Newfolders globally.

  • We care about you. We are a family, and we care about you and your family’s physical and mental health by providing competitive HMO benefits – 200k MBL with two free dependents upon regularization! We also give out Punctuality Bonus, Generous Vacation policy, and much more!

  • Where can we take you? We’re fans of helping our employees learn different aspects of the business, be challenged with new tasks, be mentored, and grow their careers. Unfold new possibilities with #teamnewfold!

This Job Description includes the essential job functions required to perform the job described above, as well as additional duties and responsibilities. This Job Description is not an exhaustive list of all functions that the employee performing this job may be required to perform. The Company reserves the right to revise the Job Description at any time, and to require the employee to perform functions in addition to those listed above.