JOB DESCRIPTION:
Sales Force Effectiveness Latam Manager
About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:
- Career development with an international company where you can grow the career you dream of .
- A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
- A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
This position works out of our Mexico City, location in the Established Pharmaceutical Division.
We are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory.
As SFE Regional Manager you will:
- Act as a strategic partner to local commercial teams, identifying performance gaps and implementing tailored improvement initiatives. Advise senior leadership on sales force structure, investment priorities, and performance strategies.
- Serves as SFE expert to other functions to ensure standards are realistically set for all programs (including reports and dashboards). Develop and execute the regional SFE strategy in alignment with Abbott’s global standards and LatAM commercial goals. Develop SFE LatAm Guidelines.
- Work with region and affiliate SFE Teams to drive best-practices sharing in sales force excellence - demonstrate stepwise improvements in the efficiency and effectiveness of regional Sales resources
- Establish SFE monitoring regional systems and define and monitor key performance indicators (KPIs) to assess sales force effectiveness and support strategic decision-making. The LatAm SFE lead is responsible for setting direction to affiliate SFE managers and delivering on LatAm SFE objectives.
- Lead key SFE pillars including segmentation, targeting, territory design, call planning, and incentive model.
- Desigs salesforce incentive schemes, ensuring sales growth while maintain Compliance standard.
- Implements HCP customer segmentation & targeting through data (leveraging digital data), adapting to customer mix, optimal call load and geographical needs by brand/team
- Ensures affiliate HCP customer database is in place, it is updated and accurate in profiling customers against potential for business
- Ensure that each country actively manages call quality, both quantum and quality of coaching and CRM management & deployment.
- Drive resources allocation to expedite sales growth according to business potential and ROI.
- Enhance CRM platforms and digital tools to improve field force productivity. Maximizing and improving the value of teams.
- Collaborate closely with Business Intelligence, Marketing, Training & Development, and Commercial to ensure integrated execution.
- Foster a culture of continuous improvement, innovation, and operational excellence across the region.
Knowledge:
- Deep understanding of sales force effectiveness strategies and operations, incentive models, segmentation and targeting.
- Deep understand in CRM systems, data analytics and performance management tools.
- Diversity and complexity of affiliates, channels, brands, teams and customers
- Varying levels of digital knowledge/skill across the organization required for organization transformation and optimization in the new digital ecosystem
- New capabilities being developed and adopted. Complexity of stakeholder influence and alignment cross-functionally and cross-regionally
- Identifying and implementing the right processes for both current and future/anticipated business needs/trends/opportunities, in a rapidly evolving and digitized healthcare environment
- Securing appropriate, reliable sales analytics (especially for difficult-to-measure activities, and due to non-compliance) and integrating insights from multiple platforms (not originally designed together)
- Advanced in English and Spanish. Portuguese is highly desirable.
Experience:
- Minimum of 10 years of experience in Sales Force Effectiveness, Commercial Excellence or related roles within the pharmaceutical industry.
- 10+ years of experience leading and developing high-performing teams.
- Proven track record in Sales Force Effectiveness leading regional or global initiatives with strategic impact.
- Demonstrated ability to work collaboratively and influence across multicultural and cross-functional environments.
Education:
- Bachelor’s degree in Business Administration, Engineering, Marketing, or related field.
- MBA or postgraduate degree desirable.
The base pay for this position is
N/A
In specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Sales Support & Administration
DIVISION:
EPD Established Pharma
LOCATION:
Mexico > Mexico City : Tlalpan
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes, 25 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Not Applicable