Product Marketing Manager

This role is part of one of our growing brands at saas.group.

Profile Overview

We’re looking for a Product Marketing Manager to take ownership of how new features and product capabilities are introduced, explained, and adopted in the market. This role is responsible for ensuring launches land clearly with the right audiences, from existing customers to new prospects, and that sales and customer-facing teams are equipped with a compelling, consistent story.

Working closely with the Head of Marketing and Product, as well as Sales and Customer Success, you’ll help shape how and when features are taken to market, who they’re for, and how success is measured. You’ll play a hands-on role in feature launches, messaging, and enablement, while continuously refining positioning as the product and business evolve.

Your immediate impact in the first 3-6 months will be:

• Audit existing product messaging and positioning with the Head of Marketing and Product, identifying gaps, inconsistencies, and opportunities.
• Define and document clear positioning, core messages, and value propositions that can be reused across marketing, sales, and customer communications.
• Support the planning and execution of upcoming feature launches, including launch messaging, internal enablement, and customer-facing communications.
• Refresh and improve sales enablement assets (e.g. decks, one-pagers, FAQs) to better support pipeline progression and conversion.

Your responsibilities

• Partner with the Head of Marketing to shape product positioning and value propositions.
• Translate product capabilities into clear, customer-facing narratives.
• Ensure consistent messaging across marketing, sales, and customer success.
• Lead go-to-market planning for product launches and key initiatives.
• Own sales enablement messaging and materials such as pitch decks and one-pagers.
• Feed market, customer, and competitive insights back into GTM and demand programs.

What You bring to the table

• At least 3 years of experience working in product marketing or a closely related role within a SaaS business.
• Proven experience supporting or leading end-to-end product or feature launches in a SaaS environment, from positioning and messaging through to internal enablement and customer-facing communication.
• Experience coordinating launch messaging across multiple teams and channels, working closely with Product, Sales, and Customer Success to ensure consistent execution and adoption.
• Ability to understand technical products and translate them into clear marketing language.
• Comfort working independently while partnering closely with senior marketing leadership.
• Ability to articulate customer value clearly across different personas and stages.

What’s in it for You

• We’re 100% remote. You can work from wherever you like, whenever you like, with the expectation of working within ±2–3 hours of GMT for effective collaboration.
• Freedom and autonomy: We’re a high-trust team, and you’ll be given lots of flexibility to solve problems in your own way — with plenty of help from the team when you need it.
• Minimum bureaucracy: We don’t like to get bogged down with meetings and red tape. We like to be efficient and keep momentum steady & sustainable.
• Small & friendly team: We help each other out, have fun, and joke around.
• Our network: We are a community of entrepreneurial SaaS professionals that regularly exchange ideas, knowledge, learning and expertise with each other internally. 
• Flexible time off: We want you to recharge your batteries when needed.

 

What is saas.group?

Think of us as the driving catalyst behind your favorite software success stories. saas.group, established in 2017, is on a mission to turbocharge promising B2B SaaS ventures, unlocking their full potential. As a Software-as-a-Service portfolio powerhouse, we specialize in acquiring small software treasures and polishing them into industry stars. With a dynamic, fully remote team of nearly 350+ colleagues spanning 50+ countries we are truly global and we are rewriting the playbook on SaaS innovation and collaboration. We grow 23 exciting brands under our umbrella. Feel free to explore our Candidate's Hub to get an insider's view, dive into our culture, gain valuable insights into our teams and how we work.

Also, don’t forget to follow saas.group on LinkedIn to stay up-to-date on our job openings, podcast episodes, and with all things happening at our company.

We don’t just simply offer you to “take a job with us” but rather to “join us on this journey” to build the world's largest platform of independent SaaS companies. 

Sounds like something you’re up for? Feel free to apply even if you don’t check all these boxes. We believe in the power of diversity and fresh perspectives to spice up our team. Your application might just be the missing ingredient!