Product Marketing Execution Lead

Summary

Do you enjoy working at the intersection of global marketing, products, and people?
We’re looking for a driven professional to coordinate global product marketing initiatives, connect headquarters with regional teams and partners, and ensure successful rollouts of products, campaigns, and marketing tools across international markets.

Job description

FUNCTIONAL RESPONSIBILITIES AND DUTIES

• Support offices by participating in the execution of localization or migration projects, partners, and regional teams in the scope of allocated projects in product marketing area.
• Drive updates of the product roadmap to address regional needs.
• Monitor delivery timelines and project scope, providing support during implementation and evaluation of all offering updates.
• Collect business cases for new campaigns or support global teams in business case creation with a focus on strategic markets and regions.
• Communicate project details to regional teams and prepare webinars if needed.
• Provide advices to other teams in the area of product marketing and release management.
• Execute localisation and migration projects globally with significant amount of tasks in cooperation with the other teams.
• Drive product adoption globally by leading the information rollout of marketing tools and campaigns available.
• Set up priority lists of assets needed by local offices and partners to communicate product updates to resellers and customers.
• Own the communication of product marketing topics to markets and regions (via email lists, webinars, etc.).
• Co-create content and support the rollout of regular channel marketing updates from global marketing via email newsletters.
• Assist on regular meetings with strategic markets offices and during project implementation and execution in product marketing area.
• Collect feedback from regions, local offices, and ESET partners directly on launch projects to HQ.
• Collaborate with cross-functional teams to ensure successful project implementation.
• Track offering campaigns, programs, and tools performance by indirectly leading local product marketing in offices.
• Evaluate the impact of initiatives on product and services success.
• Propose and evaluate goals for product marketing in local offices.
• Collaborate with partners and offices to gather insights and feedback, enhancing our offering setup and identifying opportunities for upsell activities.
• Act as the single point of contact for internal clients related to projects within the defined scope.
• Develop innovative approaches to engage audiences.
• Plan and coordinate the work of colleagues in accordance with superior's instructions, be responsible for the performance of the tasks entrusted to it in accordance with established procedures and processes and prioritize tasks of colleagues in order to meet established objectives and achieve required results.

REQUIREMENTS
Education:

• Bachelor’s degree in Marketing, Business Administration, or a related field. MBA is a plus.

Experience:

• Optimum of 6 years of experience in marketing execution, project team, preferably in a global or multinational environment + 6 months-1 year on the job training

Knowledge:

• Practical Project Management position / experience from product marketing is advantage
• Ability to negotiate with Channel partners and distributors
• General overview and experience in cybersecurity and technologies
• Good communication and interpersonal skills.
• Project management skills with the ability to manage multiple initiatives simultaneously.
• Problem-solving abilities.
• Ability to work collaboratively in a cross-functional team environment.

Language:

• English B2/C1

Basic wage component (gross): from 2700 EUR

• Performance bonus 2 times per year up to 10% of the basic salary paid for the evaluation period (usually 6 months).

#LI-LV1 #LI-Hybrid #senior

Benefits

Health & well-being

• BenefitPlus
• Healthcare (check-ups/annual programs)
• Multisport card
• Travel card "električenka"
• Supplementary pension saving
• Sick days

Family

• Marriage allowance
• Childbirth allowance
• Parental contribution
• ESET family events (Family day, St.Nicholas)

Office

• Refreshments in the office (fruits, coffee, soft drinks)
• Let´s get together breakfast
• Activity room, quiet room
• ESET events (Žranica, Christmas party..), teambuildings

Other

• Loyalty allowance
• Loyalty extra days off
• Loyalty cake
• Loyalty glass award
• Refer a friend
• Christmas presents
• Discounts from external providers

Primary location

Bratislava

Additional locations

Time type

Full time