Performance Marketing Senior Analyst, DesignShop & Samplize

DesignShop and Samplize represent Material Bank’s emerging consumer-focused businesses, marking an exciting new chapter in company’s growth strategy. Having successfully built a $2B-valued B2B company, Material Bank is now leveraging its deep expertise in brand relationships, advanced technology, and logistics to unlock significant growth opportunities with end consumers and renovators.

Samplize, acquired as our first foray into the consumer space, provides innovative peel-and-stick samples that make paint selection easier than ever. DesignShop, launched this year, serves as an all-in-one platform empowering renovators at every step - from inspiration and visualization to seamless ordering of product samples across multiple categories.

• We are looking for a hands-on Performance Marketing Senior Analyst to support and execute paid acquisition efforts across DesignShop and Samplize. This role is ideal for someone who is analytical, detail-oriented, highly comfortable operating directly inside ad platforms.
• You will be responsible for building, launching, QA’ing, and optimizing campaigns across Search, Social, and TV/CTV platforms. Day to day, you’ll manage pacing, adjust bids and budgets, test audiences and creatives, pull performance reads, and ensure campaigns run smoothly. You will work closely with the Senior Lead, Performance Marketing, to translate insights into action and support making progress against an ambitious testing roadmap.

What you'll do

Hands-On Campaign Execution

• Build and launch campaigns across Google Ads, Meta Ads Manager, Bing Ads, Pinterest Ads, and relevant CTV/TV platforms
• Manage daily pacing, bid strategies, budgets, and audience targeting
• Execute creative swaps, naming conventions, URL and UTM setup, and pixel/tag validation
• Conduct campaign QA to ensure flawless setup across all paid channels
• Optimize toward CAC, ROAS, and conversion rate goals across channels

Channel Optimization & Testing

• Analyze performance trends across audience, creative, placement, and landing pages
• Support structured A/B tests (hypotheses, setup, execution, performance reads)
• Identify optimization opportunities and recommend data-driven adjustments
• Partner with the Senior Lead to implement weekly and monthly testing priorities

Reporting, Measurement, and Insights

• Maintain daily and weekly dashboards; ensure data accuracy
• Pull ad platform reports, analyze KPIs, and summarize findings
• Work within attribution and measurement tools (e.g., Rockerbox, Northbeam, or similar) to interpret channel contribution, incrementality, and efficiency trends
• Prepare insights for weekly performance huddles and leadership updates
• Track spend pacing across channels and ensure alignment with weekly/monthly targets

Martech & Data Quality Support

• Troubleshoot tracking issues in partnership with marketing operations and engineering
• Monitor tag/pixel health, UTM hygiene, and feed integrity
• Validate attribution inputs and escalate anomalies when needed

Cross-Functional Collaboration

• Partner with integrated marketing & marketing operations to route new assets and communicate creative needs
• Work closely with the Analytics Manager for support on tracking setup, tag validation, and ensuring data flows correctly into analytics and attribution tools
• Collaborate with product and engineering teams on landing page testing
• Coordinate with platform reps to access best practices, benchmarks, and new betas

What you'll bring

• 2–4 years in performance marketing or media buying for consumer brands or e-commerce
• Demonstrated experience operating directly within ad platforms, including Google Ads and Meta Ads Manager; Pinterest or CTV a plus
• Strong analytical and Excel/Sheets skills; familiarity with GA/GA4 and BI tools preferred
• Comfortable working with multi-million budgets, pacing, creative variants, and optimization levers
• Detail-oriented with excellent operational rigor and QA discipline
• Clear communicator able to translate performance trends into actionable recommendations
• Hands-on executor who thrives in the details
• Curious, analytical, and eager to experiment
• Comfortable in fast-paced, high-growth environments
• Strong sense of ownership and urgency
• Collaborative, solutions-oriented, and proactive

What you’ll get from us:

• Our people: If you thrive in an inclusive, innovative, and fast-paced organization, look no further! You will get to work alongside some of the brightest minds - Join a genuinely fun and supportive workplace where we keep our employees consistently engaged through internal communication and corporate events 
• Relaxation and Celebrations: Flexible PTO, Sick Days, Paid National Holidays, and even more (ask us about this when we connect). 
• Health Benefits: We contribute to your medical, dental, vision and short-term/long-term disability plans and have a strong employee assistance program. 
• Plan for your Retirement: 401(k) eligible after your first 90 day's employed!
• Giving Back: We sponsor multiple events throughout the year to help out our communities. You will receive time off to give back as well. 
• Growth: We’ll help you take your career to the next level. We want you to be creative and take initiative which will allow you to grow and create within the company. Most importantly, be the best at what matters! 
• Flexible Work Schedules: With business units and employees across the globe, Material Technologies has embraced a hybrid  working model allowing department leaders to decide on the best approach for their respective teams, whether that be remote, in person, or a little of both.