Outreach and Marketing Specialist

Outreach and Marketing Specialist

Department: Other Agencies and Independent Organizations

Location(s): New York, New York, Columbus, Ohio

Salary Range: $93400 - $137128 Per Year

Job Summary: This position is located in the Small Business Administration, Office of Field Operations - HQ in one of the cities listed above. The incumbent provides oversight of SBA program grantees and Resource Partners to include compliance reviews, site visits, and other monitoring activities, and the work involves extensive planning and knowledge, and decision making on the full spectrum of complexities found in OMS support functions.

Major Duties:

• As a/an Outreach and Marketing Specialist at theGS- 1101-12, some of your typical work assignments may include: Media Relations & Communications - Promotes and/or develops new releases, SBA featured story ideas and Op-Eds for the Media. Produce feature stories for the media on successful businesses that have received SBA assistance including official SBA Success Stories and other stories which are pitched to the media that reflect the current trends and developments at SBA programs and services (such as but not limited to SBA loan volume trends and special initiatives). Act as the region point of contact for disaster media coverage and will distribute disaster press releases as requested by the Office of Disaster Assistance or OCPL. Serves as a media communication liaison by coordinating media inquiries, drafting talking points and public-facing materials, supporting leadership engagement, monitoring media coverage, and ensuring all communication is accurate, timely, and cleared through appropriate agency channels. Partnering - Build and maintain a local network of collaborative partnerships: economic development practitioners in Federal, state, regional and local government, chambers of commerce, business and trade associations, financial institutions, educational institutions and civic/community organizations. Outreach - Participate in or lead projects to accomplish outreach events and will be expected to collaborate with others on the team and other resources to ensure that the projects are successful. Compliance - Field technical representative responsible for compliance oversight of SBA district office customers. Conduct program evaluations, monitors and assesses awardee performance, ensures that grantees comply with terms and conditions of award, and reviews financial reports in accordance with associated SOP guidance. Oral Communication - Represent the SBA at a variety of public functions through outreach/presentations/trainings in order to educate the small business, lender and contracting community about SBA programs and services, and other small business-relevant topics. Other Local Marketing Duties - To be determined by the Regional Administrator or designee.

Qualifications: GS-12: One year of specialized experience, equivalent to the GS-11 grade level in the Federal service, obtained in either the private or public sector that includes working independently in building and managing collaborative alliances and partnerships with a variety of business development partners; and. developing marketing strategy for programs and services for growth and development of a customer base; and developing and delivering outreach, training, presentations and education on a variety of business management, financial management or lending topics related to small business; and preparing press releases for media inquiries and communicating information to the press. These qualifications must be clearly referenced in your resume. There is no education substitution for this grade level. Additional information on the qualification requirements is outlined in the OPM Qualifications Standards Handbook of General Schedule Positions. It is available for your review on OPM's Qualifications web site: General Business and Industry Series 1101b Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g. Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience. Generally, time in Non-Pay status as a federal employee is not creditable towards the specialized experience requirement listed above. All qualification requirements must be met by 11:59 pm (Eastern Time) on 05/18/2026.

How to Apply: Please follow all instructions carefully. Errors or omissions will affect your rating. If, after reviewing your resume and/or supporting documentation, a determination is made that you have inflated your qualifications and/or experience your rating may be adjusted to more accurately reflect your abilities. Please read the entire announcement and all the instructions before you begin an application. To apply for this position, you must complete the initial online application, to include the initial online assessment and submission of the required documentation specified in the Required Documents section below. The complete application package must be submitted by 11:59 PM (ET) on the closing date of the announcement to receive consideration. The application process is as follows: 1. To begin the application process, click the Apply Online button. 2. Answer the questions presented in the application and attach all necessary supporting documentation. 3. Click the Submit Application button prior to 11:59PM (ET) on the announcement closing date. 4. After submitting an online application, you will be notified whether or not you are required to take additional online assessments through the USA Hire Competency Based Assessment system. This message will be delivered to you both on screen and via email notification. 5. If you are asked to take the USA Hire Competency Based Assessments, you will be presented with a unique URL to access the USA Hire system. Access to USA Hire is granted through your USAJOBS login credentials. Be sure to review all instructions prior to beginning your USA Hire Assessments. Click here for Computer System Requirements 6. Note, set aside at least 3 hours to take these assessments; however, most applicants complete the assessments in less time. If you need to stop the assessments and continue at a later time, you can re-use the URL sent to you via email and also found on the Additional Application Information page that can be located in the application record in your USAJOBS account. To update your application, including supporting documentation, at any time during the announcement open period, return to your USAJOBS account. There you will find a record of your application, the application status, and an option to Update Application. This option will no longer be available once the announcement has closed. To verify the status of your application both during and after the announcement open period, log into your USAJOBS account at https://www.usajobs.gov/ All of your applications will appear on the Welcome page. The application record in your USAJOBS account provides an Additional Application Information page that provides information regarding the documentation you submitted and any correspondence we have sent related to this application. The Application Status will appear along with the date your application was last updated. For information on what each Application Status means, visit: https://www.usajobs.gov/Help/how-to/application/status/

Application Deadline: 2026-05-18