VF CORPORATION

Manager, eCommerce Buying (TNF)

ASIA > CHN > Shanghai > 688 Henderson Office Full time

Position: Manager, EC Buying

Brand: The North Face

Role & Responsibilities

Job Definition (Key Purpose of the Job) :

This position provides strategic oversight and directions in ECOM business in the APAC region, and is responsible for identifying seasonal buys for All Red box category based on the understanding of brand direction, category strategy, consumer preference and market trends, for all CN ECOM platforms

Key Result Areas:

The ECOM Buying manager is responsible for:

  • Identifying market-specific seasonal opportunities and priorities based on consumer and industry trends through QBT or Digital insights
  • Build category and Key product Type Buy plans, identify top seasonal initiatives and Big Bet styles
  • Create differentiated assortment plan for Tmall vs Douyin link with consumer profile and product strategy
  • Identify any business missing opportunities (from market/consumer/competitor) and fulfill the demand through request of SMU
  • Request the exclusives (both high energy pack or commercial packs), plan big bet style to distinguish platform key push during EC key moment
  • Participating actively in the Go-To-Market process
  • Actively involved in daily EC business, tracking in season sell through identify opportunities, give suggestions and take actions

The position of ECOM Buying Manager will be partner with the EC Planning and Allocation, EC operation, Merch Team by:

  • Planning the product structures, big bet styles to deliver EC key event target
  • Tracking the performance, best sellers, and slow movers, to give guidance on promotions discount and inventory move across channels
  • Product Feedback on what’s working and what’s not working to influence future product offers

The Buying Manager will also:

  • Conducting online competitive analysis to maintain expert knowledge of the industry and market
  • Communicating with other business functions in an efficient and effective way
  • Providing the point of view to support marketing activities

Competencies:

•      Business acumen

•      Customer focus

•      Adaptability

•      Communication

•      Influence

•      Driving for results

•      Building strategic work relationships

•      Building organization talent

Experience:

  • Knowledge and intuition of the style, design and color characteristics of best and worst sellers
  • Retail and product expertise in the key markets in Asia
  • Working knowledge of a P&L
  • Strong understanding of customer needs
  • Ability to identify fashion trends
  • Strong organizational, problem-solving and decision-making skills
  • Excellent presentation, communication and influencing skills
  • Strong teamwork and collaboration with cross functional teams
  • Ability to interact and communicate with all levels of employees – both senior and junior
  • Flexibility to adapt to the changing trends of the business requirements
  • Strong teamwork and collaboration with cross functional teams
  • Solid skills in coaching and developing teams

Academic Qualifications:

  • Minimum Degree Held: Bachelor

Language Proficiency:

  • Be good at Written and Spoken English

R-20251014-0041