Manager, CRM

About the Team

The CRM team at Stitch Fix is responsible for strengthening the relationship with our clients, maximizing their value, and retaining them as active clients for as long as possible. At its core, Stitch Fix is a personalization service, and the CRM team leverages data and insights to bring that same level of personalization to our marketing. Our ultimate goal is to deliver the right message to the right customer at the right time.

About the Role

Stitch Fix is looking for an experienced and highly driven CRM Marketer to own specific parts and strategic pillars within the CRM org, while driving growth and innovation. In this role, you will analyze, strategize, and execute on CRM initiatives centered around our curated shopping experiences, Fix and Freestyle. You will be part of a team that strengthens all CRM communications, builds a robust Lifecycle program, and creates a seamless and engaging experience for our customer. Alongside the team you will work across the following channels: Email, App Push, Direct Mail, SMS and Packaging Inserts. This role will be tightly integrated with our Creative, Data Science, Client Experience and Engineering teams, and expected to be in close touch with learnings from all other marketing channels.

You're excited about this opportunity because you will…

• Work closely with the Director of CRM while strategically owning programs like Lifecycle and Transactionals, as well as cross-functional projects.
• Build new innovative Lifecycle strategies, while also evolving the current Lifecycle offering.
• Implement a strong content strategy into all of our communications, that puts our Stylists at the forefront.
• Work with a highly motivated and data-driven team.
• Implement new channels and initiatives.
• Create and share out high level reporting for leadership across the organization.
• Optimize how we plan, develop and execute marketing initiatives across all channels (email, push notifications, direct mail, and in package).
• Drive measurable improvements in customer engagement, loyalty, decreased churn and increased reactivation rates.
• Leverage analytics to inform our strategy and identify new opportunities.
• Build and strengthen relationships across the organization.

We’re excited about you because…

• You have 5+ years of experience CRM marketing, with a strong emphasis in ecommerce focused Lifecycle.
• You have experience leveraging Push and SMS across all CRM tactics.
• You have experience managing people.
• You take ownership, are an inventive problem solver, and have a high level of accountability.
• You have experience working with and running highly personalized CRM programs at scale.
• You are great at building cross-functional relationships, and are able to navigate and partner with stakeholders across Creative, Product, Engineering, and Customer Service.
• You are able to make decisions quickly, move to execution expeditiously, monitor progress and adapt as necessary.
• You have strong project management skills.
• You are highly data-driven and understand how to design and optimize marketing programs.
• You possess a strong understanding of consumer mindset and consumer empathy.
• You thrive in a fast paced environment and are able to adapt to changes quickly.
• You demonstrate exceptional verbal and written communication skills.

Why you'll love working at Stitch Fix...

• We are a group of bright, kind people who are motivated by challenge. We value integrity, innovation and trust. You’ll bring these characteristics to life in everything you do at Stitch Fix.
• We cultivate a community of diverse perspectives— all voices are heard and valued.
• We are an innovative company and leverage our strengths in fashion and tech to disrupt the future of retail. 
• We win as a team, commit to our work, and celebrate grit together because we value strong relationships.
• We boldly create the future while keeping equity and sustainability at the center of all that we do. 
• We are the owners of our work and are energized by solving problems through a growth mindset lens. We think broadly and creatively through every situation to create meaningful impact.
• We offer comprehensive compensation packages and inclusive health and wellness benefits.