Livestream Host

The Role's Core Values

As a Livestream Host, you’ll be on camera hosting live selling shows on TikTok Shop, presenting authenticated luxury products to a live audience, driving sales in real time, and creating engaging short-form content between shows. You’ll also serve as a moderator for other hosts’ streams, managing comments, uploading products into the live feed, and keeping the show running smoothly behind the scenes.
This is a dual role: some days you’re the seller on camera, other days you’re the moderator supporting the show. We need people who can do both and thrive in a fast-paced, team-oriented environment.

What We Expect You to Bring To The Table

• Host live selling shows on TikTok, presenting luxury handbags, accessories, watches, and jewelry to a live audience with energy, authenticity, and product knowledge.
• Engage with viewers in real time—answering questions, highlighting product details, creating urgency, and closing sales during the stream.
• Maintain Rebag’s premium brand tone while keeping the energy fun, approachable, and native to TikTok.
• Serve as the moderator for other hosts’ live streams, managing the technical and operational side of the broadcast.
• Upload products into the live stream feed, respond to viewer comments, flag questions for the host, and troubleshoot technical issues in real time.
• Coordinate product flow during the show to keep pacing smooth and engaging.
• Select and curate products for each live show, balancing hero pieces with accessible entry-point items.
• Coordinate with the E-Commerce team to prepare product batches, confirm pricing, and ensure all items are listed and ready for the stream.
• Develop show outlines and talking points for each broadcast, including product highlights, key selling features, and planned promotions.
• Stage products in the studio with proper lighting and presentation.
• Create short-form video content (TikTok videos, Reels) between live shows to promote upcoming streams, highlight products, and grow the audience.
• Film product teasers, behind-the-scenes clips, and post-show highlight reels that feed the content engine.

What we are requiring for this role:

• You have a passion for fashion and an interest in luxury brands, you don’t need to be an expert, but you should be excited to learn the difference between a Chanel Classic Flap and a Boy Bag.
• You’re comfortable on camera and have an outgoing, engaging personality that keeps people watching.
• You understand how TikTok works, the culture, the trends, the pacing—and you’re a regular user of the platform.
• You’re organized and detail-oriented enough to handle pre-show prep: product selection, coordinating with teams, and building show outlines.
• You’re a team player who can switch between being the star on camera and the reliable support behind the scenes.
• You can work in a fast-paced environment where no two shows are exactly the same.
• Prior experience in retail sales, content creation, live streaming, or social media is a plus but not required.

Additional Detail:

• Location: On-site in New York City (studio environment).
• Schedule: Full-time and part-time positions available. Multiple show times per day; shifts will include both on-camera and moderation time. 
• Live Show Operates in New York City primarily in Brooklyn (Industry City) as well as Manhattan Financial District (World Trade Center). Shows typically run Monday to Friday 8am-8pm and Saturday/Sunday 10am-8pm so candidates need to have broad availability    
• Compensation: $23–$26/hour.