Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!
The Media Lead at GCash will develop and execute strategic integrated media plans, working closely with creative, PR, social, and performance teams. This role ensures media strategies drive business growth, deliver measurable impact, and maintain best-in-class insights and analytics.
You Will Be Responsible For:
Delivering integrated media plans and executions across conventional (TV, OOH) and digital channels (display, video, search, mobile, social).
Collaborating with creative, PR, social, and performance teams to develop actionable media strategies.
Managing relationships with media agencies, platforms, and vendors to secure competitive pricing and value-added services.
Monitoring, analyzing, and reporting media campaign performance with automated and consolidated insights.
Driving media innovations and thought leadership to enhance media knowledge across the organization.
Ensuring timely payments to media partners and proper documentation for all campaigns (CEs, budgets, POs, accruals).
We Are Looking For:
Strong media strategy and planning experience (2–4 years), including high-level strategy work for brands or clients.
Experience in media agencies, performance media, or biddable media.
Background in agile business categories such as telecommunications, e-commerce, finance, or technology.
Strong analytical, problem-solving, and stakeholder management skills.
Excellent presentation and communication abilities.
Resourcefulness, maturity, and capability to manage multiple complex projects simultaneously.
A mindset geared toward marketing excellence and process optimization.
Key Qualifications:
Media agency and/or brand experience is a plus.
Experience within performance marketing/demand generation.
Ability to work under tight deadlines and across multiple projects.
Demonstrates leadership, innovation, and strategic thinking in media planning and execution.
What We Offer
Opportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package