About the team
Miro is the leading visual workspace for innovation and is used by over 100 million people worldwide.
The Community Experience team is dedicated to our super users, creators, and advocates.
We amplify their voices to encourage and inspire more people to share their ideas on Miro and create the next big thing.
About the role
We're looking for a Community & Advocacy Manager to grow, energize, and activate Miro's community across Japan.
This role focuses on designing and executing community programs that bring Miro users together while serving as a visible evangelist for Miro in the Japanese market.
A critical component of this role is evangelism: you'll be a visible face of Miro in Japan, regularly presenting at community events, partner gatherings, conferences, and customer meetups.
You'll need to be comfortable on stage, able to deliver compelling product demonstrations, and skilled at inspiring audiences to embrace visual collaboration.
You won't do this alone for program execution - you'll work cross-functionally with our local Training and Solutions Engineering teams who will help deliver the programs you design.
However, you will personally lead evangelism activities, delivering presentations and representing Miro at key moments.
If you're passionate about building engaged communities, driving local influence through creators and thought leaders, and energizing audiences through compelling presentations, this role is for you.
What you'll do
Build and Scale Community Presence
- Design community-led programs that bring Miro users together across Japan - including meetups, user groups, and community-hosted events
- Identify, recruit, and enable local Miro advocates and meetup organizers, providing them with resources, swag, and support
- Plan and execute Miro-hosted events for product managers, engineers, and designers
- Build relationships with power users, community organizers, and advocates to foster long-term engagement
- Develop localized activation playbooks that can be replicated so we can learn fast and iterate
Serve as Primary Evangelist for Japan Market
- Deliver 20+ presentations annually at community meetups, partner events, conferences, and customer gatherings
- Develop compelling narratives and demonstrations tailored for Japanese audiences across different contexts (technical deep-dives, executive overviews, hands-on workshops)
- Build personal credibility and visibility as a thought leader in the Japanese product development and innovation space
- Create reusable presentation assets, demo flows, and talk tracks that can be leveraged by the broader team and partners
Drive Strategic Partnerships and Activations
- Identify and secure strategic partnerships with local tech communities, like accelerators, hackathons, professional organizations, and more
- Identify, manage, and nurture relationships with creators, product experts, thought leaders, and partners who are passionate about innovation and collaboration
- Create and execute end-user activations at partner events that drive awareness and trial
- Develop co-creation opportunities (videos, tutorials, event appearances, social content) that extend Miro's reach
Execute with Operational Excellence
- Manage event logistics end-to-end including venue sourcing, registration, collateral production, on-site execution, and content capture
- Own regional community budget, maintaining operational best practices and ROI accountability
- Track and report on community metrics including event attendance, content creation, social advocacy, brand sentiment, and evangelism reach/impact
- Collaborate with Regional Marketing, global Community Experience team, Social teams, and cross-functional partners
What you'll need
Experience:
- 5–7+ years in marketing with deep experience in experiential marketing, field marketing, or community building
- Proven track record as a public speaker, evangelist, or thought leader with 20+ presentations delivered to professional audiences
- Experience building grassroots communities and enabling user-led programming, particularly with tech and creative communities
- Experience operating in the Japanese market with deep understanding of business culture, communication styles, and community dynamics
- Experience operating as a solo marketer with full ownership of program strategy and execution
Technical Skills:
- Exceptional presentation skills with ability to engage audiences ranging from 10 to 500+ people
- Strong product demonstration abilities, able to showcase capabilities in compelling, relevant ways
- Strong project management abilities with experience managing multiple events and initiatives simultaneously
- Budget management experience with demonstrated accountability for ROI
- Proven ability to toggle between strategic planning and tactical execution
Soft Skills:
- Charismatic and confident communicator who can command attention and inspire action through presentations
- Comfortable being a public face of the brand and building personal credibility in the market
- Natural relationship builder who thrives on in-person connection and can quickly establish trust with diverse stakeholders
- Entrepreneurial mindset with comfort operating independently and building programs from scratch
- Native or business-level fluency in Japanese; professional working proficiency in English
Nice to have:
- Experience in the B2B SaaS or collaboration tools space
- Background in or deep familiarity with product management, engineering, or design roles and workflows
- Existing relationships within the Japanese tech or design community
- Previous experience as a technical evangelist, developer advocate, or product evangelist role
What's in it for you
- Competitive equity package
- Wellbeing benefit and WFH equipment allowance
- Group Personal Accident Insurance (業務災害総合保険) and Group Long-Term Disability Insurance (団体長期障害所得補償保険).
- Reimbursement for the annual health check
- Annual learning and development allowance to grow your skills and career
- Company-sponsored English lessons
- Travel allowance for your commute
About Miro
Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 100M users and 250,000 companies collaborate in the Innovation Workspace. Miro was founded in 2011 and currently has more than 1,600 employees in 13 hubs around the world.
We are a team of dreamers. We look for individuals who dream big, work hard, and above all stay humble. Collaboration is at the heart of what we do and through our work together we hope to create a supportive, welcoming, and innovative environment. We strive to play as a team to win the world and create a better version of ourselves every day. If this sounds like something that excites you, we want to hear from you!
Check out more about life at Miro:
At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences. Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. Diversity invites all talent with different demography, identities and styles to step in, and inclusion invites them to step closer together. Every day, we are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences.
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