Career Category
Marketing
Job Description
PRODUCT MANAGER (Inflammation)
Job Description
Product Manager (Inflammation) will be reporting to Commercial Director and his/her main responsibilities will be as follows:
- Leads country brand plan development and tactical implementation and owns brand strategy from idea to implementation and monitoring to reach corporate and business goals
- Leads the brand team and owns the brand agenda by partnering with cross-functional teams including Medical, VA&P, Regulatory, Sales, Finance, Congress & Events, and other related functions & stakeholders to maximize the brand performance as one team
- Develops and excels strong customer experience across all channels for both internal and external key stakeholders
- Conducts regular market analysis, develops deep understanding on business dynamics, patient &HCP journey with also tracking the competitive environment and leveraging the growth opportunities
- Gathers continuous actionable insights for both strategic and tactical action development and enhancement with the support of field insights, customer experience, primary and secondary data sets and information
- Assumes the responsibility for sales and Opex forecasts, financial planning, market, and brand analysis
- Plans, executes, and monitors seamless omni-channel customer and disease awareness experience with orchestrating context and content thru multiple channels including social media
- Actively collaborates and co-creates in joint processes and projects with other marketing colleagues
- Partners with the field force to drive the brand strategies and tactics, congress and events excellence, customer journey touchpoints, message delivery with aspirational branding
- Partners with global and regional marketing teams to implement global to local effectively and proactively shares local best/better practices with global teams
- Manage and work with external vendors and Amgen Global Service Centers to gather necessary services and develop creatives for both digital and physical
Base Requirements:
- Bachelor’s degree (Master’s Degree would be a plus)
- Preferably 2+ years of experience in commercial or customer-face functions with track-record of success
- Demonstrates industry knowledge and strong commercial attitude
- Applies advanced communication and presentation skills, communicates effectively at all levels both internally and externally and (inter-) nationally
- Demonstrates leader and can-do attitude with excellent engagement skills
- Demonstrates strategic and systematic thinking, analytical approach, excellence in operations management
- Demonstrates strong organizational and time management skills; multi-tasks effectively; delivers on commitments in a timely manner with high quality
- Ability to deal with ambiguity and manage time pressure well, takes initiative and acts pro-actively, enthusiastically, and creatively
- Applies innovation and digital in subjects such as Customer360, omni-channel marketing, agile and digital health.
- Solid financial and operational planning skills
- Experience with information systems (CRM databases, IQVIA and MS Office)
- Fluency in English and Turkish, both oral and written communications
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