Line of Service
Internal Firm Services
Industry/Sector
Not Applicable
Specialism
IFS - Internal Firm Services - Other
Management Level
Senior Associate
Job Description & Summary
At PwC, our people in corporate affairs and communications are responsible for managing and coordinating the organisation's internal and external communications, public relations, and corporate reputation. They focus on developing and implementing strategies to effectively communicate the organisation's mission, values, and initiatives to various stakeholders including employees, customers, investors, media, and the general public.
In public relations at PwC, you will focus on managing and enhancing the Firm's reputation through strategic communication and media relations. You will build strong relationships with stakeholders and promote the Firm's brand and values.
*Why PWC
At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes for our clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences for each other. Learn more
At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations. "
Job description and summary:
The AM/Manager in PwC India's Brand and Public Policy team will play a pivotal role in building strategic brand alliances and enhancing the firm's engagement with public policy institutions. This position requires a candidate with relevant experience in policy advocacy, strategic brand building, and stakeholder engagement to elevate PwC's brand presence and influence in critical policy areas.
Responsibilities:
Brand Building and Strategic Alliances:- Develop and execute strategies to strengthen PwC's brand through partnerships and active participation in industry associations.
- Identify, establish, and nurture strategic brand alliances and networks that align with PwC’s objectives.
- Represent PwC at key industry events, forums, and seminars to enhance brand visibility and credibility.
Industry and Market Awareness:- Monitor and analyze key policy matters, market trends, and industry happenings that influence the business ecosystem.
- Identify opportunities for strategic partnerships and interventions that align with PwC's core areas of focus.
- Provide insights and recommendations to senior leaders on emerging policy issues and potential impacts on the business.
Curating Policy and Brand Interventions:- Design and implement policy advocacy campaigns and initiatives to position PwC as a thought leader in areas of strategic importance.
- Collaborate with internal teams to develop and disseminate impactful policy position papers, reports, and whitepapers.
- Drive PwC's participation in industry consultations and policy development forums.
Engagement Cadence for Senior Leaders:- Develop and maintain a structured engagement plan for PwC senior leaders with external stakeholders, including academia, quasi-regulators, and think tanks.
- Facilitate and coordinate high-level meetings, discussions, and collaborations to advance PwC's brand and policy goals.
- Ensure consistent and impactful external communication to enhance stakeholder relationships.
Advocacy and Public Policy Efforts:- Responsible for PwC’s advocacy efforts by identifying and pursuing direct and indirect advocacy opportunities.
- Build coalitions and alliances to support PwC’s policy advocacy objectives.
- Serve as an advocate for PwC on relevant policy issues at various platforms.
Qualifications and Experience:
- Bachelor’s degree in public policy, Communications, Business, or a related field. A master’s degree is strongly preferred.
- Minimum of 4-6 years of experience in policy advocacy, public affairs, or strategic brand management.
- Proven track record of building and maintaining strategic relationships with industry associations and public policy institutions.
- Strong understanding of the political and regulatory landscape in India and its impact on businesses.
- Demonstrated ability to draw upon and build personal networks to enhance brand & policy initiatives.
- Excellent communication, negotiation, and presentation skills.
- Ability to work collaboratively in a matrixed organization and influence cross-functional teams.
Metrics of Success:
- Successful development and execution of brand-building strategies resulting in enhanced brand recognition and reputation.
- Establishment of meaningful and strategic partnerships with key industry and policy stakeholders.
- Effective engagement of senior PwC leaders in high-impact policy forums and associations.
- Measurable progress in advocacy efforts, evidenced by favorable policy outcomes for PwC.
- Positive feedback from internal and external stakeholders on brand and policy initiatives.
Mandatory skill sets:
Branding, Public Policy Evaluations
Preferred skill sets:
Policy Advocacy
Years of experience required:
6 years
Education qualification:
MBA/PGDM
Education (if blank, degree and/or field of study not specified)
Degrees/Field of Study required: Postgraduate (Diploma), MBA (Master of Business Administration)
Degrees/Field of Study preferred:
Certifications (if blank, certifications not specified)
Required Skills
Branding, Public Policy Evaluations
Optional Skills
Policy Advocacy
Desired Languages (If blank, desired languages not specified)
Travel Requirements
Available for Work Visa Sponsorship?
Government Clearance Required?
Job Posting End Date