Global Proposition Owner Wealth Hub

This is your opportunity to be at the heart of our global investment strategy and shape the future of investment services.

We are looking for a strategic leader who can own the Global Wealth Hub and enhance the Investments propositions within OneApp. The Wealth Hub will serve as the digital cornerstone of our investment strategy, providing customers with a unified and comprehensive view of their wealth.

The team

The Global Proposition Lead Wealth Hub reports hierarchically to the Global Tribe Lead Investments and is based in Amsterdam. This is a unique opportunity to work at the heart of ING’s global investment strategy. You’ll be part of a dynamic and forward-thinking environment, helping shape the future of investment services and enabling leadership to deliver on strategic ambitions.

Roles and responsibilities

• Own the Global Wealth Hub and drive enhancements of investment propositions within OneApp.

• Tailor content, nudges, and acquisition funnels to reflect local investor behaviors and regulatory nuances, while maintaining a unified brand experience across markets.
• Monitor engagement KPIs across segments and channels, using data insights to drive personalization and prioritize feature development.
• Apply expertise in UX/UI design, behavioral finance, and digital engagement strategies, including CRM systems, personalization engines, and funnel optimization.
• Create seamless journeys for both investors and non-investors, aligning marketing, analytics, and product teams around shared KPIs.
• Develop and integrate a dual-purpose Wealth Hub that services existing clients and acquires new ones, ensuring alignment with platform, advice, and execution layers.
• Drive conversion of non-investors into active clients and own engagement metrics such as DAUs, MAUs, and NPS across wealth channels.
• Proven track record in steering large implementations or commercial achievements, especially in multi-country programs with diverse cultural aspects.
• Exhibit strong strategic thinking, leadership, and stakeholder management skills.
• Experience in digitalization, backlog management, resource planning, and ability to simplify complex issues.

How to succeed

About you:

• Proven experience in global digital propositions and customer engagement strategies.
• Strong knowledge of UX/UI, behavioral finance, and personalization engines.
• Excellent strategic thinking and leadership capabilities.
• Skilled in stakeholder management and resource planning.
• Familiarity with engagement metrics and agile delivery.
• Excellent command of English (Dutch is a strong plus).

Rewards & benefits

We want to make sure that it’s possible for you to strike the right balance between your career and your private life. You can find out more about our employment conditions here.

The benefits of working with us at ING include:

• Competitive compensation and benefits package

• 40-hour workweek

• 25–28 vacation days depending on contract hours

• Attractive pension scheme

• 13th month salary

• Individual Savings Contribution (BIS), 3.5% of your gross annual salary

• 8% holiday payment

• Personal growth and challenging work with endless possibilities

• An informal working environment with innovative colleagues

• Hybrid working to blend home working for focus and office working for collaboration and co-creation

Want to apply directly?

Upload your CV and motivation letter by clicking the “Apply” button.

Please note, multiple interview steps involving various business stakeholders will be part of the selection process.

About us
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