Generative Content Designer

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Position Summary

CVS Health’s internal creative agency, Heart Haus, is seeking a Generative Content Designer to develop AI-powered systems that automate and scale content creation. This role combines technical expertise with creative strategy to deliver high-quality, personalized content across text, images, audio, and video.

Why join us?

• Work on cutting-edge AI-driven creative workflows.
• Collaborate with a dynamic, innovative team.

Roles & Responsibilities

• Design and optimize AI-powered workflows for large-scale content generation.
• Translate brand guidelines into reusable creative components for AI systems.
• Develop prompts and strategies to guide generative AI models.
• Establish quality standards and integrate human-in-the-loop processes.
• Partner with creative teams to implement scalable AI solutions.

Required Qualifications

• 5+ years in design or creative production with hands-on generative AI experience.
• Strong portfolio showcasing AI-driven projects.
• Expertise in prompt engineering and workflow design.
• Proficiency in Adobe Creative Suite, Microsoft Office 365, and MAC systems.
• Familiarity with generative AI tools (e.g., Adobe Firefly, Runway).

Preferred Qualifications

• Experience in large organizations or creative agencies.
• Background in retail or healthcare industries.
• Knowledge of MRM tools (e.g., Workfront).
• Strong problem-solving abilities and strong written and verbal communication skills.
• Collaborative team player with enthusiasm and positive attitude.
• Excellent attention to detail and ability to manage multiple projects.

Education

• High School Diploma or GED required.
• Bachelor’s Degree in Design, Computer Science, AI, or equivalent experience preferred.

Anticipated Weekly Hours

40

Time Type

Full time

Pay Range

The typical pay range for this role is:

$79,310.00 - $173,040.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.

• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.

• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

We anticipate the application window for this opening will close on: 01/31/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.