Event & Sales Integration Manager – Americas
Location: Daleville, Virginia. Partly remote is possible after introduction period.
Requires: Frequent travel across the Americas, and occasionally globally to support other regions.
Role purpose
As Event & Sales Integration Manager for the Americas, you are responsible for maximizing the impact of marketing by working closely with our sales team and ensuring strong alignment with global marketing.
You act as the bridge between sales and marketing – capturing needs, identifying opportunities, and turning them into effective execution across events, content and campaigns.
Key responsibilities
Own and drive events in the Americas (≈50%)
Own all events in the Americas end-to-end (planning, coordination, execution and follow-up)
Ensure high-quality execution and strong collaboration with internal stakeholders
Act as the main point of contact towards event organizers, including negotiation and optimization
Integrate with sales and capture needs (≈50%)
Build strong, trust-based relationships with sales teams in the US and LATAM
Act as the first point of contact for marketing-related needs
Capture and structure requests related to:
content (e.g. product material, cases, articles)
campaigns
presentations and sales material
Identify opportunities proactively based on dialogue with sales
Drive input to content and campaigns
Translate sales needs into clear input for the global marketing team
Help identify who we should create content with (e.g. engineers, sales, customers)
Support content creation when relevant, or coordinate with internal team or agencies
Act as a bridge to global marketing (critical)
Bring all needs, ideas and requests from the Americas into the global marketing team
Ensure all activities are aligned, anchored and prioritized together with global marketing
Avoid local silos by working through established processes and collaboration forums
Capture and share market intelligence
Continuously gather insights from sales and the market
Share best practices, success factors and learnings across regions
Contribute to improving marketing efforts globally
How you succeed in this role
You become a trusted and valued partner to sales – someone they rely on
You ensure marketing is seen as helpful, relevant and easy to work with
You balance being close to the business with staying aligned with global marketing
You turn input and ideas into structured, actionable work for the wider team
What we are looking for
Strong ability to build relationships and work with senior sales stakeholders
Experience working close to commercial teams
Structured and able to turn input into clear actions
High level of ownership and accountability
Comfortable in an evolving, fast-paced environment
Meritorious
Experience from events, field marketing or similar roles
Experience from global organizations
Experience from manufacturing or industrial environments
Familiarity with HubSpot and CMS tools
Interest in or ability to support content creation (writing, photo, video)