Hypebeast

CRM Specialist

Hong Kong Full Time

Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce. Founded in 2005, it became a publicly listed company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more. The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX. 

We’re building a unified customer identity that connects purchase behaviour on HBX with content engagement on Hypebeast. We’re hiring a CRM Specialist to join our CRM team, executing a cross-platform CRM roadmap that directly impacts sign-ups, conversion rates, and revenue.

You’ll work alongside the CRM Lead and collaborate across Engineering, Data, Product, Marketing, Editorial, and Merchandising. This is a hands-on execution role, you’ll build email flows, set up tracking, pull data, create reports, and hold teams accountable to measurement standards.