Coursera was launched in 2012 by Andrew Ng and Daphne Koller with a mission to provide universal access to world-class learning. Today, it is one of the largest online learning platforms in the world, with 205 million registered learners as of March 31, 2026. Coursera partners with over 375 leading university and industry partners to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, and degrees.
Coursera’s platform innovations — including generative AI-powered features like Coach, Role Play, and Course Builder, and role-based solutions like Skills Tracks — enable instructors, partners, and companies to deliver scalable, personalized, and verified learning. Institutions worldwide rely on Coursera to upskill and reskill their employees, students, and citizens in high-demand fields such as GenAI, data science, technology, and business, while learners globally turn to Coursera to master the skills they need to advance their careers. Coursera is a Delaware public benefit corporation and a B Corp.
At Coursera, we are committed to building a globally diverse team and are thrilled to extend employment opportunities to individuals in any country where we have a legal entity. We require candidates to possess eligible working rights and have a compatible timezone overlap with their team to facilitate seamless collaboration. As a remote-first company, our interviews and onboarding are entirely virtual, providing a smooth and efficient experience for our candidates.
Job Overview:
Coursera is at a pivotal moment in its evolution, presenting a unique opportunity alongside a complex brand strategy challenge. The company has built strong equity associated with academic quality, structured learning, trusted credentials, and institutional credibility, while also expanding into broader, more flexible and skills-driven learning experiences. These strengths are complementary but require a clear and cohesive long-term brand strategy to fully realize their value.
The VP, Brand & Creative will own and execute Coursera’s global brand strategy at this critical moment of growth and transformation. This leader will define and evolve the company’s brand architecture, ensuring clarity across a diverse and expanding portfolio of offerings, audiences, and markets. They will establish clear criteria to guide brand decisions—balancing trust, growth potential, customer clarity, scalability, cost, speed, partner considerations, and long-term strategic fit.
This highly visible work will be driven in close partnership with the executive team to align on a clear brand direction and support the company’s commercial goals across both Consumer and Enterprise segments.
Responsibilities:
Brand Strategy
Creative & Content Production
Corporate Events
Content Marketing
Basic Qualifications:
Salary range: $300K - $350K base + bonus + equity
A number of factors are taken into account when determining pay, which includes: job level, location, training/education, business need, skill set and internal equity.