Client Brand Manager

Company Description

Forthea is an award-winning digital marketing agency that improves lead generation for clients by focusing on superior data analytics and creative executions that produce measurable results. Forthea’s rock-solid commitment to core values and sustained business excellence has led to successful partnerships with a variety of B2B and B2C clients around the world. Forthea was founded in 2006 in Houston, where it maintains its U.S. corporate headquarters.

Forthea has been recognized as one of the best places to work in Houston, one of the fastest-growing companies in Houston, and one of the largest Houston-area advertising agencies. Forthea President Christopher Pappas has been recognized as one of Houston’s top young business leaders.

Job Description

The Client Brand Manager serves as the primary strategic lead for assigned client engagements, ensuring high-quality execution, performance, and client satisfaction. This individual partners closely with internal specialists across multiple digital marketing channels and maintains a strong mid-level client relationship.

This is a part-time, contract role (approximately 20 hours/week) that can be performed remotely from any location.

Key Areas of Responsibility

Client & Account Leadership

• Own the overall success of assigned client engagements, balancing performance, budget, and client expectations
• Serve as a primary point of contact for clients, maintaining strong, professional relationships
• Proactively identify opportunities to enhance performance, expand scope, or introduce innovative solutions
• Manage client satisfaction by aligning delivery to clearly defined expectations

Strategic Oversight

• Oversee day-to-day performance of digital marketing programs, including paid media, search, and online initiatives
• Review and guide strategic recommendations such as bidding strategies, creative direction, and optimization plans
• Evaluate campaign data and analytics to inform performance improvements and strategic pivots

Team & Project Management

• Coordinate and oversee work completed by specialists and project managers across marketing channels
• Assign project tasks, clarify scope and timelines, and ensure alignment with allocated budgets
• Monitor time and effort against project constraints and communicate risks or adjustments proactively
• Review deliverables (e.g., keyword research, creative assets, templates, campaign plans) prior to client presentation

Client Communication & Reporting

• Support or lead client kickoff meetings and key milestone discussions
• Provide clear written communication to clients regarding project status and performance
• Ensure monthly reporting is delivered accurately and on schedule
• Participate in or support monthly client status calls as needed

Cross-Functional & Vendor Collaboration

• Collaborate with internal teams and external vendors to ensure seamless execution
• Ensure analytics tracking (e.g., Google Analytics) is properly implemented and maintained
• Support new business initiatives or pitches when applicable

Day-to-Day Responsibilities

• Ensure project setup requirements and client access credentials are obtained and documented
• Review and approve setup and ongoing deliverables before client submission
• Monitor weekly project time usage and overall account health
• Create or contribute to internal status updates and account management reviews
• Assess campaign performance and recommend optimization or growth opportunities

Required

• 3–5 years of experience in digital or online marketing, preferably within an agency environment
• Strong background in planning, executing, and optimizing online marketing campaigns
• Demonstrated success managing client relationships and delivering measurable results
• Solid understanding of SEO, PPC, and factors influencing search performance
• Experience using analytics platforms such as Google Analytics
• Ability to analyze data, identify insights, and make informed strategic decisions
• Strong written and verbal communication skills
• Highly organized, self-directed, and comfortable working independently in a remote environment

Preferred

• Bachelor’s degree from an accredited four-year institution
• Experience working with CMS platforms and understanding their impact on SEO
• Comfortable interacting with senior stakeholders and executives
• Proficiency with Microsoft Office or equivalent productivity tools