Job Description:
Role Summary/Purpose:
As Assistant Vice President, Legal - Marketing, you’ll be responsible for providing legal oversight and support to Marketing teams in the development of marketing campaigns and processes. Reporting to the Vice President, Marketing Counsel, you will be part of a diverse, inclusive, supportive, and tight knit team.
Our Way of Working
We’re proud to offer you flexibility. At Synchrony, our way of working allows you to have the option to work from home near one of our Hubs or come into one of our offices. Occasionally you will be required to commute or travel for in person engagement activities such as business or team meetings, training and culture events.
*Field Sales and some Commercial team roles may have varied location requirements based upon partner obligations or preferences.
Essential Responsibilities:
Marketing Reviews
Review marketing collateral for all products and platforms (with an emphasis on Health & Wellness) across all
channels of communications and assess relevant processes for compliance with law/internal policies providing
comprehensive feedback.
Partner with client marketing teams to ensure the applicable audience, communication channel, client objectives
and legal requirements of a marketing campaign are considered and reflected in the associated collateral and
processes.
Engage and collaborate with respective client attorney, all functions and subject matter experts, including
Compliance and Risk as required to ensure potential Fair Lending, Program Agreement, Associate Training or
other aspects of a client’s marketing campaign and Synchrony business considerations are appropriately
addressed.
Collaborate with Commercial Counsel on loyalty program changes, with Vice President, Account Acquisition,
Digital and Marketing Counsel on upgrades, prescreens, cardholder agreement updates and revisions and other
matters, consult with IP Counsel on potential trademark issues, with Securities Counsel on forward looking
statements and claim substantiation, with Privacy Counsel on privacy and data sharing matters related to
marketing, and with Product Counsel on new concepts and Advance
Client Marketing Team Support
Provide and maintain subject matter expertise on assigned client’s loyalty program, promotions, benefits, and
acquisition channels.
Develop, maintain and drive implementation of marketing templates, guides and tools with the client marketing
teams which address client-specific brand, loyalty programs, promotional financing, strategic focus,
communication channels, and advertising style
Training and Communication
Develop templates and conduct training to present marketing legal requirements, changes in law, and applicable
templates.
Establish effective relationships and collaborate with individuals across assigned client marketing teams to
ensure they have an understanding
Special Projects as assigned
Qualifications/Requirements:
Bachelor’s Degree and a minimum of 5+ years of financial services legal or marketing experience, or Associates
Degree and a minimum of 8+ years of financial services legal or marketing experience.
Knowledge and understanding of relevant federal and state laws and regulations relating to financial services
marketing.
Demonstrated ability to successfully manage multiple complex matters and projects simultaneously in a matrix
environment across competing priorities and across multiple functions and platforms in a fast-paced growth
business
Exceptional communications, relationship building, influencing and collaboration skills at all levels from
associates to senior managers
Strong judgment and ability to understand the balance between business/legal considerations
Demonstrated ability to develop strong working relationships with cross-functional business partners
Ability and flexibility to travel for business as required
Desired Characteristics:
Detail-oriented with an understanding of business systems & processes
Ability to manage a challenging marketing review workload within established timelines while balancing frequent
client expedited requests and other responsibilities
Experience identifying, assessing, and elevating potential legal issues and analyzing limits and restrictions of
marketing campaigns and impact on processes
Knowledge of Reg. Z, UDAAP/UDAP, CAN SPAM, Dot.Com
Grade/Level: 11
The salary range for this position is 90,000.00 - 155,000.00 USD Annual and is eligible for an annual bonus based on individual and company performance.
Actual compensation offered within the posted salary range will be based upon work experience, skill level or knowledge.
Salaries are adjusted according to market in CA, NY Metro and Seattle.
Eligibility Requirements:
You must be 18 years or older
You must have a high school diploma or equivalent
You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months’ time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 18 months’ time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don’t meet the time in position or performance expectations).
Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Our Commitment:
When you join us, you’ll be part of an inclusive culture where your individual skills, experience, and voice are not only heard – but valued. Together, we’re building a future where we can all belong, connect, and turn ideals into action. More than 50% of our workforce is engaged in our Employee Resource Groups (ERGs), where community and passion intersect to offer a safe space to learn and grow.
This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status. We’re proud to have an award-winning culture for all.
Reasonable Accommodation Notice:
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation. We can be reached at 1-866-301-5627. Representatives are available from 8am – 5pm Monday to Friday, Central Standard Time
Job Family Group:
Legal