ACCOUNT EXECUTIVE, CONSUMER

ACCOUNT EXECUTIVE JOB AD SPEC

 

WHO WE ARE:

As Ireland's most awarded and trusted communications agency for over 50 years, Wilson Hartnell thrives on creating culturally and socially driven integrated campaigns that build brand affinity and widespread fame for our diverse portfolio of Irish and international clients.

We are seeking an ambitious Account Executive to join our dynamic Consumer Team, offering the chance to work with an outstanding range of brands. At Wilson Hartnell, we're passionate about making brands matter. Our highly talented people are creative communicators and 'culture vultures' who bring energy, authenticity, and curiosity to their work every day. We foster a fun, vibrant and supportive team working environment where you'll acquire new skills, learn from leading experts within the Ogilvy, Burson, and WPP networks, and benefit from extensive, structured training. We welcome diverse skills and backgrounds to bring a fresh perspective to every client brief and a determination to deliver excellent results.

For more information visit www.wilsonhartnell.ie and follow us on LinkedIn and Instagram.

ABOUT THE ROLE:

Join Wilson Hartnell PR's dynamic Consumer PR team as an Account Executive. This fast-paced, varied role is perfect for a highly organised and digitally savvy individual eager to immerse themselves in culturally and socially driven communications. You will provide crucial support across busy press offices, assist in developing and activating impactful integrated campaigns, and contribute to leveraging brand talent and content creators.

We seek a proactive communicator who embraces a story-first approach, possesses strong copywriting skills, and demonstrates a keen understanding of earned-first media. This role offers an excellent opportunity to develop your expertise across owned, earned, shared, and paid channels within a stimulating environment. If you're solution-orientated, accountable, and ready to learn with initiative, we want to hear from you.

Some of our clients include Guinness, Coca Cola, Carlsberg, Baileys, AVOCA, Specsavers, Pringles, Cheez-It, to name just a few.

Salary will be market related, reflecting the position, the level of experience required, as well as each candidate’s individual skillset and capability.

For more information visit www.wilsonhartnell.ie and follow us on LinkedIn and Instagram. 

KEY RESPONSIBILITIES:

• Actively monitor consumer and entertainment culture, media trends, and industry news to inform campaign insights.
• Support and execute digital and social media campaigns, including content development, talent engagement, and platform management.
• Manage press office activities, including media list development, earned media outreach, and drafting compelling written materials (e.g. press releases, briefing documents, media notices).
• Organise and coordinate client activities such as events, content shoots, and press trips, ensuring efficient logistics and adherence to deadlines.
• Maintain meticulous client records and administrative processes, demonstrating high organisation and a proactive, deadline-focused approach.
• Communicate effectively and personably with clients, media, and colleagues, building strong relationships.
• Show initiative and sound judgment in day-to-day tasks, contributing to problem-solving and demonstrating accountability with increasing independence.
• Actively engage in AI upskilling and leverage WPP Open AI platforms, while supporting financial administration and new business development efforts. 

WHAT YOU'LL BRING:

• Early career PR agency experience, ideally within consumer, lifestyle, culture, or entertainment sectors.
• A naturally digitally and social media savvy individual with a passion for cultural trends.
• Excellent copywriting skills and a strong understanding of earned-first media.
• Highly organised, detail-oriented, and adept at managing multiple tasks with a deadline-focused approach.
• A proactive, solution-oriented mindset, demonstrating sound judgment and accountability.
• Personable and possessing strong communication skills for effective client and media engagement.
• Foundational knowledge of core social media platforms and an interest in AI tools for PR.
• Eagerness to learn about measurement, evaluation, and demonstrating campaign impact.
• Proven initiative and ability to work with increasing independence, knowing when to seek guidance.