WEBTOON Entertainment is a leading global entertainment company and home to some of the world's largest storytelling platforms. As the global leader and pioneer of the mobile webcomic format, WEBTOON Entertainment has transformed comics and visual storytelling for fans and creators.
With its CANVAS UGC platform empowering anyone to become a creator, and a growing roster of superstar WEBTOON Originals creators and series, WEBTOON Entertainment’s passionate fandoms are the new face of pop culture. WEBTOON Entertainment adaptations are available on Netflix, Prime Video, Crunchyroll, and other screens around the world, and the company’s content partners include Discord, HYBE and DC Comics, among many others.
WEBTOON is seeking a hands-on Campaign Manager, Lifecycle Marketing to execute and optimize CRM campaigns that deepen user engagement across the customer journey—from onboarding through long-term retention. This role will own day-to-day CRM execution across email, push notifications, in-app messaging, and SMS, partnering closely with Product to translate roadmap priorities and in-app experiences into high-performing lifecycle programs.
The ideal candidate is a detail-oriented, data-driven marketer with experience building and running lifecycle/CRM campaigns in digital media, publishing, or subscription-based businesses. You’ll work cross-functionally to deliver targeted, personalized experiences that drive content consumption, increase repeat usage, and strengthen loyalty within WEBTOON’s community.