Job Purpose:
· 负责乐唯初在公立医院渠道的推广策略和市场活动执行
Experience & knowledge:
· At least 1 years working experience in central marketing from top MNC
至少1年跨国药企中央市场部产品管理经验
· Strong education background
优秀的教育背景
Core competencies:
· Excellent communication skills and interpersonal skills,
具备优秀的沟通技巧及人际交往技巧
· Experience in project management and event planning/execution is desired
项目管理和活动策划/执行方面的经验
· Able to analyze data, to evaluate promotional/tactical activities and to prepare marketing plans
能够进行数据分析,评估推广/策略活动及准备销售计划
· Fluent in both English and Mandarin
中英文流利
Key Accountability:
· Participate in Beyfortus brand strategy and action plan development
参与品牌战略和行动计划的制定
· Understand and implement both strategic and tactical plan to realize market opportunities
了解并实施战略和战术计划,以实现市场机会
· Maintain good engagement with KOLs
与KOL保持良好沟通
· Work closely with cross functional teams to ensure the success of cross functional initiatives including market research, education programs, sales training etc.
与跨职能团队密切合作,确保跨职能方案的成功,包括市场研究、教育计划、销售培训等
· Collaborate with local marketing and sales colleagues and make sure that sales force Reps get correct, sufficient and updated knowledge about the product and external environment
与区域市场和销售同事合作,确保销售人员了解正确、充分和更新的有关产品和外部环境的知识
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!