VP, Wealth Marketing

Who We Are

At Corebridge Financial, we believe action is everything. That’s why every day we partner with financial professionals and institutions to make it possible for more people to take action in their financial lives, for today and tomorrow.

We align to a set of Values that are the core pillars that define our culture and help bring our brand purpose to life:

• We are stronger as one: We collaborate across the enterprise, scale what works and act   decisively for our customers and partners.
• We deliver on commitments: We are accountable, empower each other and go above and beyond for our stakeholders.
• We learn, improve and innovate: We get better each day by challenging the status quo and equipping ourselves for the future.
• We are inclusive: We embrace different perspectives, enabling our colleagues to make an impact and bring their whole selves to work.

Position Overview:

Lead a team responsible for formulation, execution and optimization of the Wealth Management marketing and communications strategy in the Retirement Services business. The subject matter expert and “go-to” source for all strategic planning and communications, including message integration across channels and business lines. Responsible for developing new programs and strategies to retain and grow Wealth Management clients.

Responsibilities:

• Develop new programs and communication strategies to help retain and build existing Wealth Management client relationships.
• Build strategy and plans for attracting, onboarding and growing new Wealth clients.
• Partner with and serve in a leading role with various areas of business to improve the overall Wealth client experience and drive core business objectives supporting retention and growth at each stage of the client journey.
• Develop annual/monthly calendar and socialize with key business partners. Integrate planning with the line of business goals.
• Work closely with Participant Marketing and Advisor Enablement Marketing teams to integrate the end-to-end experience for existing and new Wealth clients across the marketing organization and provide training and communications to financial advisors about wealth products and solutions.
• Manage and optimize existing communication programs designed to drive wealth client engagement, education, and positive outcomes
• National event multi-channel communication strategy development:
  • Toolkit development and deployment
  • Website updates
  • Manage participant, plan sponsor, and key contact emails
  • Lead campaign integration/campaign tracker management
  • Quarterly statement content development and support
  • Online messaging and participant portal support

• Own wealth client webinar and client appreciation program strategy and execution.
• Manage Wealth audience ‘event-in-a-box' creation, content and ongoing management to support elevated client events (in-person and virtual).
• Build, deploy, and manage strategic wealth onboarding communications (including strategy and content development)
• Build, deploy, and manage end-to-end triggered dynamic participant journeys including:
  • Data management and integration
  • Strategy and content development for all channels
  • Measurement and analytics

• Partner with Consumer Insights and Data teams to create a 360 data reporting strategy for campaigns and programs.
• Lead and optimize list management processes to feed into marketing databases including RPI (Salesforce), Salesforce Marketing Cloud (email platform) and Advisor CRM.

Qualifications and Skills:

• 15+ years group retirement and wealth management experience
• Confident communication, sound judgement, and the ability to influence senior leadership and external stakeholders in high-visibility situations.
• Advanced relationship building skills and ability to work across matrixed organizations
• Must have strong communication and presentation skills including large groups
• Creative, outside-the-box thinking
• Strong problem-solving skills
• Ability to process and analyze complex information/data
• Advanced multi-tasking skills
• Deadline driven
• Budget management skills
• Strong analytical skills
• Marketing development and operations experience
• Self-motivating/good self-management skills
• Ability to manage teams of various sizes, directly and cross-functional
• Set strategic direction aligned to business goals

Compensation

The anticipated salary range for this position is $183,000 to $250,000 at the commencement of employment.  Not all candidates will be eligible for the upper end of the salary range. The actual compensation offered will ultimately be dependent on multiple factors, which may include the candidate’s geographic location, skills, experience and other qualifications. In addition, the position is eligible for a discretionary bonus in accordance with the terms of the applicable incentive plan.

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Work Location

This position is based in Corebridge Financials' Houston, TX or Jersey City, NJ office and is subject to our hybrid working policy, which gives colleagues the benefits of working both in an office and remotely.

This role is deemed a “covered associate” under SEC Rule 206(4)-5, 17 CFR § 275.206(4)-5, Political contributions by certain investment advisers, and other federal and state pay-to-play rules. Candidates for the role must not have made any political contributions that, under 17 CFR § 275.206(4)-5 or other federal or state pay-to-play regulations, would disqualify the candidate or Corebridge Financial from conducting Corebridge Financial’s business, or that would otherwise create a conflict of interest for Corebridge Financial. Applicants who are selected to move forward with the application process will be required to disclose all U.S. political contributions they and their household family members have made over the past two years.

Why Corebridge?

At Corebridge Financial, we prioritize the health, well-being, and work-life balance of our employees. Our comprehensive benefits and wellness program is designed to support employees both personally and professionally, ensuring that they have the resources and flexibility needed to thrive.

Benefit Offerings Include:

• Health and Wellness: We offer a range of medical, dental and vision insurance plans, as well as mental health support and wellness initiatives to promote overall well-being.
• Retirement Savings: We offer retirement benefits options, which vary by location.  In the U.S., our competitive 401(k) Plan offers a generous dollar-for-dollar Company matching contribution of up to 6% of eligible pay and a Company contribution equal to 3% of eligible pay (subject to annual IRS limits and Plan terms). These Company contributions vest immediately.
• Employee Assistance Program: Confidential counseling services and resources are available to all employees.
• Matching charitable donations: Corebridge matches donations to tax-exempt organizations 1:1, up to $5,000.
• Volunteer Time Off: Employees may use up to 16 volunteer hours annually to support activities that enhance and serve communities where employees live and work.
• Paid Time Off: Eligible employees start off with at least 24 Paid Time Off (PTO) days so they can take time off for themselves and their families when they need it.

Eligibility for and participation in employer-sponsored benefit plans and Company programs will be subject to applicable law, governing Plan document(s) and Company policy.

We are an Equal Opportunity Employer

Corebridge Financial, is committed to being an equal opportunity employer and we comply with all applicable federal, state, and local fair employment laws. All applicants will be considered for employment based on job-related qualifications and without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, disability, neurodivergence, age, veteran status, or any other protected characteristic. The Company is also committed to compliance with all fair employment practices regarding citizenship and immigration status. At Corebridge Financial, we believe that diversity and inclusion are critical to building a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our colleagues are respected as individuals and valued for their unique perspectives.

Corebridge Financial is committed to working with and providing reasonable accommodations to job applicants and employees, including any accommodations needed on the basis of physical or mental disabilities or sincerely held religious beliefs.  If you believe you need a reasonable accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to TalentandInclusion@corebridgefinancial.com.  Reasonable accommodations will be determined on a case-by-case basis, in accordance with applicable federal, state, and local law.

We will consider for employment qualified applicants with criminal histories, consistent with applicable law.

To learn more please visit: www.corebridgefinancial.com

Functional Area:

SM - Sales & Marketing

Estimated Travel Percentage (%): Up to 25%

Relocation Provided: No

American General Life Insurance Company