At LPL Financial, we empower professionals to shape their success while helping clients pursue their financial goals with confidence. If you're ready to take the next step, discover what’s possible with LPL.
The Vice President, Integrated Marketing Management will lead key organizational initiatives that require cross-functional collaboration, measurable outcomes, and exemplary project management. This role helps manage resource planning, vendor effectiveness, talent engagement activities, client activities, reporting, analytics, and more.
The ideal candidate will have the skills needed to collaborate across multiple business lines, functions, and agency partners - forming and nurturing tightly knit teams aligned around shared core objectives. This role requires a high degree of agility and comfort with unexpected activities. Often, projects will emerge quickly and demand a well-executed playbook to guide audience messaging, core deliverables, and measurable outcomes. While supported by a cross-functional team, this role will lead in driving action and results.
In supporting the integrated management needs of the Chief Marketing and Communications Officer and the Marketing, Communications and Experiences Leadership Team, the ideal candidate will be process-oriented yet flexible enough to maintain pace in a fast-moving environment. They will bring creative ideas to enhance team building, operational effectiveness, time-saving practices, and employee engagement. This role requires attention to detail, excellent organizational habits, strong communication skills, relationship-building capabilities, and agile thinking—with a willingness to proactively solve problems and take on emerging opportunities.
You will report to our Chief Marketing & Communications Officer and collaborate daily with business partners, clients, and colleagues across the Marketing, Communications and Experiences (MCX) organization. Your success will be measured by the KPIs that reflect the firm’s investment in MCX as well as employee engagement results that represent the overall effectiveness of MCX’s leadership.
Strategic Planning:
Manage the integrated MCX strategy aligned with the firm’s success pillars and track outcomes through disciplined reporting and analytics.
Develop communication plans that ensure organizational alignment with the strategy.
Project Management:
Lead and manage high-priority projects, ensuring timely delivery and alignment with business objectives.
Vendor Management and Operational Efficiency:
Streamline processes and improve operational efficiency within the marketing and communications organization and with key vendor partners to ensure fast, effective response times and high-quality, error-free output.
Remove friction from the system and help shape the perception that the organization is easy to work with and brings incremental value to the firm.
Marketing Analytics, Insights and Reporting:
Analyze marketing data and metrics to deliver insights and recommendations or improvement.
Finalize quarterly scorecards and refine dashboard reporting.
Stakeholder Management:
Build and maintain relationships with key internal and external stakeholders.
Talent Management:
Provide inclusive, growth-focused people leadership by managing and developing direct reports, setting clear expectations, coaching for performance, and fostering a collaborative, high-performing culture.
Special Projects:
Handle special projects and initiatives that require discretion, premium quality, and quick turnarounds.
We’re looking for strong collaborators who deliver exceptional client experiences and thrive in fast-paced, team-oriented environments. Our ideal candidates pursue greatness, act with integrity, and are driven to help our clients succeed. We value those who embrace creativity, continuous improvement, and contribute to a culture where we win together and create and share joy in our work.
Bachelor’s degree in Marketing, Business Administration, or a related field.
Minimum of 8 years’ experience in a strategic or operational role within marketing and/or communications, acting as a trusted advisor to senior executives.
8+ years’ experience in multichannel marketing with fluency in campaign planning, journey mapping, integrating martech, data, people, and processes.
8+ years’ experience within a regulated industry, with a demonstrated ability to simplify complex matters and excel at storytelling across multiple stakeholders.
6+ years’ experience working in a Fortune 500 or other large, dynamic company.
Strong project management and organizational skills.
Excellent communication and interpersonal skills.
Ability to analyze data and provide actionable insights.
Proven ability to manage multiple priorities and projects simultaneously.
High level of discretion and confidentiality.
Resilient, hard-working, and thrives in fast-paced environments.
Pay Range:
$142,500-$237,500/yearCompany Overview:
LPL Financial Holdings Inc. (Nasdaq: LPLA) is among the fastest growing wealth management firms in the U.S. As a leader in the financial advisor-mediated marketplace(6) , LPL supports over 32,000 financial advisors and the wealth management practices of approximately 1,100 financial institutions, servicing and custodying approximately $2.3 trillion in brokerage and advisory assets on behalf of approximately 8 million Americans. The firm provides a wide range of advisor affiliation models, investment solutions, fintech tools and practice management services, ensuring that advisors and institutions have the flexibility to choose the business model, services, and technology resources they need to run thriving businesses. For further information about LPL, please visit www.lpl.com.
At LPL, independence means that advisors and institution leaders have the freedom they deserve to choose the business model, services, and technology resources that allow them to run a thriving business. They have the flexibility to do business their way. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors and institutions, so they can take care of their clients.
For further information about LPL, please visit www.lpl.com.
Join LPL Financial: Where Your Potential Meets Opportunity
At LPL Financial, we believe that everyone deserves objective financial guidance. As the nation’s leading independent broker-dealer, we offer an integrated platform of cutting-edge technology, brokerage, and investment advisor services.
Why LPL?
Innovative Environment: We foster creativity and growth, providing a supportive and responsive leadership team. Learn more about our leadership team here!
Limitless Career Potential: Your career at LPL has no limits, only amazing potential. Learn more about our careers here!
Unified Mission: We are one team on one mission—taking care of our advisors so they can take care of their clients. Learn more about our mission and values here!
Impactful Work: Our size is just right for you to make a real impact. Learn more here!
Commitment to Equality: We support workplace equality and embrace diverse perspectives and backgrounds. Learn more here!
Community Focus: We care for our communities and encourage our employees to do the same. Learn more here!
Benefits and Total Rewards: Our Total Rewards package goes beyond just compensation and insurance. It includes a mix of traditional and unique benefits, perks, and resources designed to enhance your life both at work and at home. Learn more here!
Join the LPL team and help us make a difference by turning life’s aspirations into financial realities. Please log in or create an account to apply to this position. Principals only. EOE.
Information on Interviews:
LPL will only communicate with a job applicant directly from an @lplfinancial.com email address and will never conduct an interview online or in a chatroom forum. During an interview, LPL will not request any form of payment from the applicant, or information regarding an applicant’s bank or credit card. Should you have any questions regarding the application process, please contact LPL’s Human Resources Solutions Center at (855) 575-6947.
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