MGM Resorts

Vice President Europe & Middle East Marketing

Property - Bellagio Full time
Las Vegas, Nevada

The SHOW comes alive at MGM Resorts International

Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.

THE JOB:

The primary responsibility of the Vice President Europe & Middle East Marketing is to identify and develop new customers, as well as maintain existing customer relationships to drive profitability, annually. This role exposes high-net worth international casino customers to the entertainment offerings at all MGM Resorts properties.

THE DAY-TO-DAY:

  • Determine and evaluate customers’ casino activity to provide corresponding incentives and authorize or approve high amount of allowance (room, food, beverage, events tickets, promo chips, free play, airfare, or discounts)
  • Drive incremental business, with a focus on inactive customers and maintain customer base to support increasing the property’s customer development efforts
  • Makes critical business decisions regarding customer’s allowances and comps while managing customers to a profitable level
  • Develop and assist in creating special events and attend functions when appropriate to promote marketing efforts and greet customers
  • Demonstrate a strong player development skillset by engaging new and inactive customers
  • Work in conjunction with Casino Marketing, Marketing Executives and property personnel to assist and facilitate qualified in-house casino customers.
  • Supports new programs directed at identifying gaming and non-gaming M life customers
  • Liaisons between customers and operating departments to ensure guest requests are fulfilled
  • Provides support to customers in advancing their tier level
  • Ensures Marketing Events are communicated to customers through a variety of communication channels
  • Maintain highly confidential casino customer information by enforcing the privacy of all guests and limits requests for information about such guests in accordance with company policies
  • Resolve customer disputes and complaints to the satisfaction of the customer and the company
  • Comply with all laws, Title 31 and attend all mandatory compliance and training sessions


THE IDEAL CANDIDATE:

  • The ideal candidate has 10+ years of prior relevant experience, including casino marketing experience, and holds a bachelor’s degree or equivalent experience.
  • They have experience working in a similar resort setting and can communicate effectively in the language of their assigned region, such as Mandarin and/or Cantonese for Far East Marketing, Korean for Korean Marketing, or relevant European languages and/or Arabic for European or Middle Eastern Marketing.
  • The candidate must be able to travel frequently, both domestically and internationally, to engage existing customers and identify new patrons for the company.


THE PERKS & BENEFITS:

  • Wellness incentive programs to help you stay healthy physically and mentally
  • Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more
  • Free meals in our employee dining room
  • Free parking on and off shift
  • Health & Income Protection benefits (for eligible employees)
  • Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community



VIEW JOB DESCRIPTION:

https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=19641

Are you ready to JOIN THE SHOW? Apply today!