UMUSIC

Universal Music Group 2026 Summer Internship Program: Brand & Label Opportunities: Creative (Multiple Locations: CA, FL, NY, TN)

Santa Monica, California Full time

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
 

Program Eligibility: 

  • Currently enrolled at an accredited two or four-year college/university in the United States, pursuing an undergraduate, graduate and/or law degree   

  • Graduating between Spring 2026 - Fall 2028 

  • Have access to housing and transportation within the designated city (We do not offer housing or transportation accommodations) 

  • Legally authorized to work in the United States and will not require sponsorship for employment visa status, now or in the future (e.g., H1-B, OPT, etc.) 

  • Commit to 20 - 40 hours per week (based on individual business area) 

 

Note: There are multiple job descriptions listed below. Please read carefully. Applications will be reviewed early Spring 2026. 

 

2026 Summer Internship Program Dates: June 8 - August 14, 2026 

 

A&R (Onsite: CA, FL, NY, TN): 

How You’ll CREATE: 

  • Scout and identify potential new talent through various sources (social media, industry networks, playlists, blogs. etc.) 

  • A&R research, data review and analysis 

  • Provide administrative support: organizing and scheduling meetings, listening sessions, studio sessions, artist showcases, sharing show calendars, travel coordination, Grammy submissions work 

  • Conduct research on industry trends, emerging artists and market data 

  • Collaborate with other departments, such as marketing, publicity and creative services to coordinate artist releases and promotional activities 

  • Attend A&R meetings: take notes and follow up on action items 

  • Assist in the organization and maintenance of artist files, contracts and other important documents  

  • Prepare artist one-sheets and brief artist presentations 

  • Attend shows/concerts as needed 

  • Assist with lyric transcription for song deliveries 

  • Listen and review beat packs, song pitches and demos 

  • Identify trends in fan markets 

  • Stay ahead of industry trends by exploring innovative genres, artists, and visual/audio technologies 

  • Review daily research reports 

  • Pitch creative ideas for artists on roster 

Ideal candidates will have: 

  • Have a strong interest in music research 

  • Experience looking for unsigned acts and identifying rising artists  

  • Skilled in social media platforms and DSPs 

  • Knowledge of the current music landscape and market  

  • Basic understanding of music data/analytics 

  • For UMLE A&R roles: Bilingual fluency in English and Spanish 

 

Pop/Rock A&R (Onsite: CA): 

A&R interns are expected to help with daily tasks, A&R research, artist outreach and scouting. 

 

Ideal candidates will have:  

  • Passion for pursuing a career in A&R 

  • Love for research and data management 

 

Urban A&R (Onsite: CA): 

This role offers hands-on experience in the creative and administrative processes behind A&R development. Interns will gain valuable exposure to the music industry by contributing to active artist projects, assisting with day-to-day A&R operations and supporting the overall A&R staff. 

  • Shadow A&R staff on real projects to understand the process of developing artists and building records 

  • Contribute to the preparation of materials for internal creative meetings and artist presentations 

  • Gain an understanding of how A&R intersects with other label functions including marketing, digital strategy and production 

  • Participate in cross-functional projects that contribute to the success of upcoming releases. 

 

Ideal candidates will have: 

  • Strong passion for music and interest in artist development, particularly in the Urban / Hip-Hop / R&B space 

  • Familiarity with music databases (DISCO, Genius, etc.) is a plus 

 

A&R Catalog (Onsite: CA): 

How You’ll CREATE: 

A&R is a department that oversees the creative legacies of UMG's classic artists, from Frank Sinatra to Bob Marley, the Allman Brothers to Halsey, James Brown to Nirvana, and on and on. This role allows us to interact with every department at UMe, including Marketing, Commerce, Finance, Publicity, Production, Licensing, et al.  

 

A&R responsibilities include curating releases, creating new IP from remixes to new content, collaborating with other departments on cultural activations, consulting on documentaries, leading creative ideas with AI initiatives and more. 

 

Interns are encouraged to participate in project creation and development for catalog artists, including vinyl reissues, digital releases, new video content, and new remixes from vintage material, artist catalog research, generating package copy and providing a new perceptive on how UMe A&R approaches legacy materials. 

 

Ideal candidates will have: 

  • Working knowledge of Adobe Express 

  • Basic audio production skills in Pro Tools or even Audacity a plus but not required 

 

A&R Admin (Onsite: CA) 

How You’ll CREATE: 

A&R Administration turns creative vision into commercial reality. It’s where the artistic meets the administrative — ensuring every recording, mix, feature and sample moves through proper channels and lands fully cleared, budgeted and delivered for release. In essence: A&R finds the music. A&R Administration makes sure it exists legally, financially, and operationally. 

Responsibilities include: 

  • Shadow A&R Administrators to learn end-to-end project delivery — from signing through release 

  • Gain insight into label operations, observing how creative, financial and legal elements intersect in music production 

  • Attend listening sessions or production meetings (as appropriate) to understand the creative-to-commercial handoff 

 

Ideal candidates will have: 

  • Love of all genres of music 

A&R & Post-Production (Onsite: TN) 

How You’ll CREATE: 

  • Scout and evaluate emerging artists across platforms (TikTok, Spotify, Apple Music, YouTube, Instagram, etc.)  

  • Attend live shows, worship events and showcases; provide written assessments  

  • Maintain artist tracking documents and deliver weekly talent scouting updates  

  • Participate in A&R meetings and contribute creative input for potential signings  

  • Liaise with artists and managers in early-stage conversations  

  • Monitor and share industry trends across worship, CCM, gospel, CHH, and hybrid inspirational genres  

  • Studio opening/closing tasks  

  • Assist with set up and tear down for sessions  

  • Assist with deliverable QC  

 

Ideal candidates will have: 

  • Active knowledge of the Christian music landscape across worship, CCM, gospel, hip hop, etc.  

  • Familiarity with major music and social platforms/tools (Spotify, Apple Music, TikTok, Instagram, Chartmetric)  

  • Ability to organize and track data clearly and communicate findings concisely  

  • Passion for live music and ability to attend local showcases and events  

  • Strong understanding of professional audio, including signal flow, gain staging and audio processing.  

  • Experience working in live audio and/or studio environment.  

  • Working knowledge of Pro Tools, any experience with other DAWs a plus 

A&R Research & Business Development (Onsite: CA) 

How You’ll CREATE: 

The Business Development and A&R team runs all things new business. We scout new and established artists and independent labels who might be a fit for the Virgin roster. We work with our existing label partners to help them sign the next big thing. 

  • Scouting new artists and independent labels who might be a fit for the Virgin roster 

 

Ideal candidates will have: 

  • Strong working knowledge of the music business, industry trends, and emerging artists/genres 

  • Well versed in A&R research, including knowledge of industry standard research tools (Chartmetric, Luminate, etc.) 

  • Data literacy (SQL or python is a plus) 

  • Eager to help wherever possible 

Audience Growth (Onsite: CA) 

How You’ll CREATE: 

Audience Growth is the intersection of creativity, strategy and data, focused on connecting artists and fans in meaningful, lasting ways. The team develops and executes digital strategies that amplify an artist’s reach, deepen fan engagement, and drive discovery across platforms. Audience Growth blends social media storytelling, campaign strategy and analytics to shape how music lives online, and converts sales, from launch moments to legacy catalog campaigns. 

  • Social Media Strategy: Assist in crafting platform-specific narratives, engagement plans and campaign ideas. 

  • Digital Campaigns: Contribute to brainstorming and execution of creative initiatives across streaming, social and creator channels. 

  • Content Ideation: Generate concepts for track moments, releases and fan-driven storytelling. 

  • Catalog & Resurgent Marketing: Support campaigns that revive legacy releases with fresh, modern digital strategies. 

  • Analytics & Insights: Help track social and creator performance and prepare reports to inform future campaigns. 

  • CRM & Fan Engagement: Assist with building and brainstorming strategies for fan databases and direct engagement initiatives. 

  • Team Collaboration: Aid with organization and communication across marketing, creative and digital teams. 

 

Ideal candidates will have: 

  • Basic digital insights knowledge 

  • Awareness of social platform features 

  • Creative strategy thinker 

Audience Growth/Digital (Onsite: FL) 

How You’ll CREATE: 

This department aids the marketing departments in sourcing influencer campaigns, as well as overseeing all digital activities and looks to aid all releases in the digital space 

  • Overseeing digital campaigns 

  • Drafting content ideas and influencer strategies that align with the artists 

 

Ideal candidates will have: 

  • Experience with Canva, Meltwater, Chartmetric, TikTok, Meta & other analysis tools 

Audience (Onsite: NY) 

How You’ll CREATE: 

This department is responsible for finding creative and data driven strategies to increase radio spins for specific records across the United States.  

  • Completing and creating data driven reports for the Audience team daily.  

  • Assisting with booking travel for radio personnel and radio contest winners will also be an integral part of the role.  

  • Radio report tracking, cross-referencing our database platforms 

  • Mapping out the growth of records to play across the radio  

  • Brainstorming and executing promotional plans for developing artists 

  • A final presentation reflecting the knowledge the interns have retained over the summer will also be part of our interns’ agenda. 

 

Ideal candidates will have: 

  • Passion for a career in the music industry 

  • Experience with Canva or similar websites is a plus 

  • Google doc and sheets 

Brand Partnerships (Onsite: CA) 

How You’ll CREATE: 

This team focuses on building and managing collaborations between artists and brands to create impactful, culture-driven campaigns that are mutually beneficial to both the brand and the artist. Interns will gain hands-on experience in creating impactful partnerships that are moving the needle in culture.

  • Research potential new brand partners 

  • Support active campaigns and developing artist pitch materials 

  • Help create and update decks and one-sheets 

  • Track industry trends and competitive brand activations 

 

Ideal candidates will have: 

  • Experience making visual assets in Canva, Adobe, PowerPoint or similar programs 

  • Strong research and analytical skills 

  • Familiarity with social media platforms and marketing trends 

Commercial Partnerships & Think (Onsite: TN) 

How You’ll CREATE: 

  • Streaming & playlist reporting  

  • Gathering information for Hit List  

  • Playlist creation and updates  

  • Streaming account marketing (Spotify Artist Pick, Pandora AMP)  

  • Assist team with miscellaneous needs / asset gathering  

  • Assist in developing and scheduling social media content across Instagram and TikTok  

  • Organize creative assets for easy team assets  

  • Research and compile data on audience growth, engagement and reach to identifywhat’s working  

  • Manage fan accounts for key Re:Think artists   

 

Ideal candidates will have: 

  • Music industry knowledge  

  • Up to date on trends and Gen-Z market  

  • Basic understanding of all streaming platforms  

  • Working Knowledge of Adobe Creative Suite  

  • Social Media & Content Creation Skills   

Content Creation (Onsite: CA) 

How You’ll CREATE: 

Core functions involve supporting the Creative Strategy & Content team’s efforts in the development and management of artist brand strategy campaigns. 

  • Support Creative Strategy & Content team administratively. 

  • Onboard new freelancers and agencies to UMG vendor registration system. 

  • Manage purchase orders and codes invoices in Uniport. 

  • Maintain and organize database of creative resources. 

  • Create and proofread concept pitching and recap presentations. 

  • Assist in organization and updates to tools like Monday.com, Box and other platforms. 

  • Coordinate video production efforts, including communicating with finance and legal, scheduling shoots, liaising with videographers and editors, and sharing links to approved creative assets. 

  • Produce basic social media assets using internal resources, including social media cover images, static social media graphics and ads, and simple music video cutdown edits. 

  • Review creative assets, music videos and newly upscaled videos. 

  • Develop database of creative resources by researching, contacting, and onboarding 3rd party creative vendors. 

  • Research and share examples of key trends in design, video and creators to inform and inspire our team's work. 

  • Support Content Team with research and identification of innovative companies to partner with in support of the music catalog. 

 

Ideal candidates will have: 

  • Working knowledge of Adobe Creative Suite including Photoshop, Premiere Pro, After Effects and Microsoft Office programs 

  • Passion for music, design, visual arts and fashion. 

  • Interest in digital trends and marketing technology. 

Creative (Onsite: CA, NY, TN) 

How You’ll CREATE: 

The creative team works across the majority of our label's roster handling creative direction, art direction, graphic design, packaging, photography, photoshoot production, editing, animation, motion graphics, etc. 

  • Assist in the creation of artwork and visual assets: single/album cover concepts, promotional graphics, social media posts, motion graphics, lyric videos and teasers.  

  • Help organize and maintain the department’s asset library: photoshoots, video footage, design files, brand logos, fonts, style guides - ensuring everything is labeled, stored correctly, backed-up and easily retrievable. 

  • Assist with shoots and production logistics: prepping photos or video shoots, helping wrap packages, liaising with stylists/photographers, managing schedules, assisting on-site as needed.   

  • Basic production/administrative support: preparing decks/presentations, assisting with file formatting, retouching images, maintaining vendor lists, tracking project statuses, updating templates, helping with quality assurance (checking specs, file formats). 

  • Support social media and digital content efforts: researching trending formats (TikTok, IG reels, etc.), helping to repurpose assets for social, creating short-form content, possibly editing or animation of motion assets. 

  • Assist the team in brainstorming and ideation: participate in creative meetings, offer ideas for campaigns, help develop mock-ups, assist designers/art-directors in concept development.  

  • Research of visual trends, competitive work, emerging aesthetics: keeping an eye on visual culture, music video art direction, social formats, packaging innovation, and presenting findings to the team.  

  • Create moodboards, graphics and other assets needed for artist projects  

  • Help support the production of music videos, photoshoots and art productions  

 

Ideal candidates will have: 

  • Working knowledge of Adobe Creative Suite (Photoshop, Premiere, InDesign, Illustrator) 

  • Working knowledge of any preferred video editing software 

  • Graphic design experience (Video animation is a plus) 

  • Fluent in social media creative (ideation, editing, etc.) 

  • Passion for the music video, photo and creative space in the music industry 

Creative Publishing & Worship Together (Onsite: TN) 

How You’ll CREATE: 

  • Event and writing camp planning  

  • Management of writers calendars  

  • Song delivery and playlisting  

 

Graphic Design + Visual Content  

  • Design digital assets for social media, web, and email (Instagram posts, reelscovers, thumbnails, YouTube headers, etc.)  

  • Assist in creating series or campaign visuals (conference branding, song promos, etc.)  

  • Use Photoshop, Illustrator, and Canva to design layouts, mockups, and marketing materials.  

  • Support merchandise design and visual concepts for apparel, giveaways, and conference resources.  

   

Presentation & Deck Building  

  • Build and format Keynote presentations for internal team use, artist meetings, conferences, and label updates.  

  • Source and organize imagery, content flow, and visuals that align with Worship Together brand voice.  

  • Collaborate on brainstorming and concepting decks for new projects, artist rollouts, or creative campaigns.  

 

Video & Motion Graphics Support  

  • Assist with simple motion graphics or title treatments using After Effects or Canva motion tools 

  • Support video shoot planning with mood boards, location research, and previsualization materials. 

  • Help prepare assets and coordinate file organization for post-production editing.  

 

 Creative Development & Research  

  • Participate in brainstorm sessions for new content formats (YouTube, Instagram, TikTok).  

  • Research industry trends, creative campaigns from other worship and mainstream brands, and emerging design styles.  

  • Help create mood boards and visual references for branding, events, or artist partnerships.  

   

Administrative & Asset Management  

  • Help manage and organize creative project files in Google Drive, Adobe Creative Cloud, or other team platforms.  

  • Tag and archive past shoots and design assets for easy team access.  

  • Support in setting up file delivery to external collaborators, designers, or artists.  

 

Ideal candidates will have: 

  • Adaptability in creative process: Comfortable adjusting concepts and direction based on feedback, understanding that creativity is an evolving journey. 

  • Strong visual and written communication: Ability to express ideas clearly and creatively through visuals, copy, and presentations that resonate with our audience. 

 

 

 

Creative Strategy (Onsite: NY) 

How You’ll CREATE: 

  • Support creative strategy development through research, insights and trend analysis across digital platforms. 

  • Contribute ideas and assist in brainstorming sessions for campaigns, social content and brand initiatives—especially for TikTok, Instagram, and YouTube. 

  • Help build creative decks, briefs and presentations that integrate digital storytelling and platform best practices. 

  • Collaborate with cross-functional teams to develop and optimize content strategies that drive engagement and visibility across emerging digital channels. 

 

Ideal candidates will have: 

  • Proficiency with creative and design tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) or Canva. 

  • Strong command of social media platforms and analytics tools — including TikTok, Instagram, YouTube, X (Twitter), and Meta Business Suite. 

  • Experience with presentation and collaboration tools like Google Workspace, Keynote, and PowerPoint. 

Digital (CA, NY, TN) 

How You’ll CREATE: 

  • Content Creation & Execution: Video & Photo Editing: Directly responsible for editing photos and videos into engaging platform-optimized assets (especially short-form content for Reels/TikTok)  

  • Asset Creation: Developing various digital content and assets needed for social posts, stories and campaign rollouts.  

  • Assist in building and strategizing social media calendars to support artist releases, campaigns and ongoing content. 

  • Edit and adapt social content for various platforms (Instagram, TikTok, X/Twitter, YouTube, etc.), ensuring each piece aligns with platform best practices and the artist’s brand identity. 

  • Research and compile current digital trends, proposing creative and cohesive social media ideas tailored to each artist’s tone and audience. 

  • Participate in creative brainstorm sessions with the Digital team and cross-departmental partners (Publicity, A&R, Streaming, etc.) to generate campaign concepts and content ideas. 

  • Identify influencers, tastemakers and digital partners for potential collaborations or promotional opportunities. 

  • Support day-to-day campaign management, including tracking performance metrics, organizing assets and maintaining artist content libraries. 

  • Keep up to date on all upcoming releases, campaigns and content 

  • Coordinate posting for all label social media channels and interact daily on socials to drive increased fan engagement, activity and follower growth 

  • Fan Page Management: Assisting with the day-to-day oversight and execution across various fan pages, ensuring consistent voice, engagement and accurate information sharing  

  • Create YouTube Descriptions weekly for all artist releases/Manage YouTube Shorts post syndication for label artists with supervisor approval 

  • Manage LinkFire updates and optimizations for label socials and artist release weekly 

  • Research, identify and report viral social and digital trends to equip label and artist teams with content ideas that drive engagement, brand awareness, fan acquisition and music consumption 

  • Organizing critical team documents, content calendars, asset libraries and campaign tracking files to maintain efficiency and easy access for all members. 

 

 

Ideal candidates will have: 

  • Proficiency in Adobe Creative Suite and Canva 

  • Exceptional video editing and graphic design skills  

  • Experience with social media management and short form content creation 

  • Proficient with social media platforms (i.e. TikTok, Instagram, Facebook, YouTube, Snapchat, X, etc.) 

  • Comfortable using social insights and analytics tools (such as Sprout Social or Chartmetric) to understand audience engagement and campaign performance 

  • Passion for music, digital storytelling, and artist development, with a proactive, curious approach to learning and staying ahead of trends 

Digital Innovation (Onsite: NY) 

How You’ll CREATE: 

Digital Innovation comprises of gaming, AI, innovation, media planning, digital marketing and more! 

  • Brainstorm creative marketing/social/content ideas for breaking artist campaigns 

  • Creative output a plus, if decks/slides can be executed, face/AR lens build & testing, cover art generators, and other digital development toolkits 

  • Asset management and delivery on a weekly basis to necessary parties  

  • Assist in LinkFire creation  

  • Calendar management  

  • Bulk buy advertising and media plan submissions and organization  

  • Creative/Audience analysis  

  • Auditing TikTok accounts spend tracking 

  • Audience export, pixel, and backend D2C requests 

 

Ideal candidates will have: 

  • Experience and familiarity in the gaming/sports space  

  • Experience with programs like Adobe Creative Cloud Suite  

  • Graphic design and creative skills are a plus  

  • Familiarity with social platforms and media planning (TikTok, Instagram, Facebook, Snapchat, YouTube, Discord) 

Distribution (Onsite: CA) 

How You’ll CREATE: 

  • Roster Fan page posting + management  

  • Digital Marketing research + creator outreach (researching trends, creators, pages etc.)

  • Update internal roster sheet as new artists are signed 

  • Provide weekly roster streaming updates for recent releases 

  • Pull data from Luminate 

  • Compile retail links for upcoming releases 

  • Assist in drafting ingestion and asset collection emails 

  • Expense Reports 

Ideal candidates will have

  • Short Form video editing experience (i.e.: CapCut) 

  • Strong awareness of social landscape and current trends 

  • Working knowledge of Adobe Creative Suite, specifically Photoshop and experience in video editing is a plus 

  • Interest in developing artists is a plus 

Fan Strategy (Onsite: CA)

How You’ll CREATE: 

This department focuses on audience building and optimization across digital platforms (social media, gaming, web), short form video marketing and CRM. This intern will be assigned tasks in the area of social media / short form video content creation, email/SMS marketing and digital research/analysis. 

 

Ideal candidates will have: 

  • Social media content creation and community management experience. 

  • Working knowledge of the Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, etc.) 

  • Interest in the video game industry and artist brand partnerships. 

Global Communication and Brand Strategy (Onsite: CA) 

How You’ll Create:  

This team leads global communications across the company, including internal and external messaging, media relations, corporate marketing, sponsorships, advertising, social media and brand alignment — ensuring our story is consistent, compelling, and connected across markets. 

  • Project research and ideation 

  • Social support and ideation  

  • Internal and external communications messaging support 

  • Event support 

 

Ideal candidates will have:  

  • A genuine interest in the Communications field 

  • Global mindset, with the ability to work across multiple time zones and navigate cultural sensitivities. 

  • Familiarity with MuckRack, Cision, Airtable, WordPress, and traditional and social media platforms is a plus. 

Global Marketing (Onsite: CA, NY) 

How You’ll CREATE: 

  • Assist in the development of global social and creator campaigns that drive discovery and engagement across platforms like TikTok, YouTube and Instagram. 

  • Research viral trends, emerging creators and audience behaviors across key territories to inform global rollout strategies. 

  • Support the creation of localized content toolkits and short-form creative assets that amplify artist storytelling and fan participation. 

  • Track campaign performance and surfacing insights that help refine global audience growth and retention strategies. 

  • Collaborate with regional teams and creative partners to bring culturally relevant and platform-first ideas to life. 

  • Help to manage creative assets:  ensuring proper organization, tracking and archiving 

  • Assist in the preparation of brand decks, campaign recaps and presentations 

  • Playlist reporting/Chart reporting 

  • Regular meeting prep, coordination and notes 

 

Ideal candidates will have: 

  • Basic graphic design or video editing ability, using tools such as Canva, Adobe Express, Photoshop, Premiere Pro or similar 

  • Deep understanding of digital and social platforms (TikTok, YouTube, Instagram, X, etc.) and emerging viral trends 

  • Data-savvy mindset — comfortable analyzing audience insights, engagement metrics and campaign performance 

International Marketing (Onsite: CA) 

How You’ll CREATE: 

The International Marketing team is responsible for contextualizing domestic marketing plans for international markets to ensure that campaigns are locally relevant and impactful. We work in tandem with internal label teams, artist management and local UMG affiliates to amplify new music releases through coordinating international fan activations, press and promotional opportunities, creative tour marketing, DSP/partner campaigns, physical product releases and digital creator & CRM campaigns. 

  • Create organizational tools to support the team 

  • Organize and update folders & documents with assets and key release information 

  • Support in completing international release reports 

  • Support in the creation of internal & external international marketing newsletters 

  • Pull international playlisting, consumption, and revenue data  

  • Assist with consolidating release reports from the markets and help prepare coverage reports  

  • Maintain and update international contact lists 

  • Maintain and update international cultural events calendar 

  • Shipping coordination 

  • Track international media coverage 

  • Create and design marketing presentation decks 

  • Conduct preliminary research on emerging digital trends and international fan engagement to support upcoming campaigns 

  • Track social trends by market/country 

 

Ideal candidates will have: 

  • Experience working with Monday.com  

  • Experience using Mailchimp or other email marketing platforms is a plus  

  • Time spent abroad is advantageous. 

Marketing (Onsite: CA, FL, NY, TN) 

How You’ll CREATE: 

  • Assist with the coordination of marketing plans for upcoming releases, including timelines, assets and promotional rollouts 

  • Conduct market research and analysis on trends, audiences and competitive artists to inform campaign strategies 

  • Help develop and organize marketing materials such as social media assets, visuals, promotional assets and press materials 

  • Support artist events, listening sessions, photoshoots and promotional activations as needed 

  • Participate in team meetings and brainstorming sessions for upcoming releases and marketing activations 

  • Monitor social media platforms, tracking engagement and compiling performance reports 

  • Update internal trackers and databases to monitor campaign timelines and deliverables 

  • Create a marketing cheat sheet/project management tool to better inform, prepare, and automate a checklist on the standard deliverable elements across all projects 

  • Collate deliverables into an adaptable checklist with assignments and accompanying deadlines and deliverables. Using marketing automation tools to develop content  

  • Conduct high level audits on marketing plans to identify universal needs across all marketing plans 

  • Communicate key insights to internal teams on campaigns Deck creation, copywriting, editing 

  • Website updates 

  • Compile release recaps 

 

Ideal candidates will have: 

  • Basic graphic design (Canva, Adobe Creative Suite) 

  • Music marketing and streaming analytics (Spotify for Artists, Chartmetric) 

  • Event planning and coordination 

  • Interest in audience development with an emphasis on marketing and data analysis  

  • Familiarity with Project Management and available tools 

  • Data-driven individual with the ability to organize, plan and execute  

  • A love for analytical tools, research, and a knack for distilling data into actionable items 

Motown-Digital (Onsite: CA) 

How You’ll CREATE: 

Interns will gain a holistic understanding of how Motown bridges music, culture, and digital engagement. 

  • Research fan communities, emerging platforms and new media trends 

  • Assist with influencer seeding and social calendar management 

  • Help build presentation decks, campaign recaps and cultural strategy reports 

  • Collaborate with the Creative, A&R and Brand Partnerships teams on cross-functional projects 

 

Ideal candidates will have: 

  • Strong understanding of social media culture and digital storytelling 

  • Creative thinker with strong writing and research skills 

  • Passion for music, culture, and connecting artists with audiences 

Paid Media & Audience (Onsite: CA) 

How You’ll CREATE: 

The Paid Media and Audience department oversees all digital activations in the paid space including digital advertising and influencer marketing. From full scale global ad activations to multi-faceted influencer and creator campaigns, we centrally manage all campaigns. 

  • Assist in developing media plans and campaign execution

  • Assist in influencer marketing campaigns liaising with agencies and/or influencers/talent management 

  • Manage internal communication between the paid media team to various stakeholders (marketing, upper management, etc.) 

  • Manage reporting, decipher data pulls and communicate to stakeholders 

 

Ideal candidates will have: 

  • Desire to learn about digital advertising and/or experience with digital ads/influencer marketing 

Press & Media (Onsite: CA, NY, TN) 

How You’ll CREATE: 

  • Research & building media contact lists 

  • Track/Monitor media coverage and compile press clippings 

  • Share insight on new & upcoming media opportunities for artists (podcasts, social content, editorial, etc.) 

  • Organize and update press lists and media databases 

  • Assist with drafting and distributing press materials and pitches 

  • Support event preparation and media opportunities  

  • Keep up with relevant industry/entertainment news 

  • Field incoming media requests via e-mail 

  • Edit press releases, media alerts, and biographies 

  • Work with artist’s management to schedule interviews (in-person and over the phone) for features and previews  

 

Ideal candidates will have: 

  • Knowledge of media and pop culture landscapes – awareness of current trends, outlets and journalists across print, digital, and broadcast platforms to help identify strong publicity opportunities 

  • Research, organization, and attention to detail – able to build and maintain media lists, monitor coverage, and ensure accuracy and consistency across all materials. 

  • Familiarity with PR tools such as Constant Contact and MuckRack or similar media databases 

 

Pop/Rock Digital (Onsite: CA) 

How You’ll CREATE: 

As the Digital Marketing Intern, your primary responsibility will be to work with and support the team members within the Digital Marketing Department (Project Coordinators, Digital Marketing Project Managers, Social/CRM Managers and Department Heads) across projects and initiatives within catalog and new releases. 

  • Asset creation 

  • Video cutdowns, short form video edits and one-sheets 

  • Daily Reports: Social analytics, case studies, fan sentiment and release updates

  • Fan Engagement

  • Brainstorming digital fan ideas & engagement  

  • Short form content ideation 

  • Brainstorming artist trends for TikTok, Instagram Reels and YouTube Shorts 

  • Social calendar creation 

  • Outline social posts across all platforms for required IGA Artists 

  • Any additional tasks that may come up throughout the day including Playlisting, PO Requests, Mail Room Send Outs and Administrative Assistance 

 

Ideal candidates will have: 

  • Having an overall understanding of online trends and fandom conversations  

  • Content editing a plus (image, video, content – Photoshop, Final Cut) 

  • Experience with social media management or content ideation is a plus 

  • Ability to learn new software and analytics programs as necessary 

  • Knowledge of Discord/Twitch is encouraged 

 

Pop/Rock Marketing (Onsite: CA & NY) 

How You’ll CREATE: 

  • One sheet creation and updates 

  • Consumption reports 

  • Market/trend research 

  • Distribution of promotional goods to fans/influencers/partners 

  • Marketing deck creation 

  • Work pop-up events 

  • Assist with Fan Activations  

  • Data analysis 

  • Join weekly team meetings  

 

Ideal candidates will have: 

  • Knowledge of the current digital landscape  

  • Familiarity with data and analytics 

  • Strong interest in pop/rock music 

 

Press/Publicity (Onsite: FL) 

How You’ll CREATE: 

  • Support media outreach efforts and help maintain updated media lists 

  • Monitor press coverage and compile weekly press reports 

  • Assist with planning and logistics for red carpets, showcases, screenings and award-week events 

  • Support guest list management, credential tracking, and onsite event coordination 

  • Conduct research on artists, media outlets, trends, and competitive campaigns 

  • Coordinate internal documents, calendars, and schedules as needed 

  • Collaborate with the team on day-to-day tasks to support artist releases and label communications 

  • Oversee press strategies and social media overview of the label 

 

Ideal candidates will have: 

  • Bilingual fluency in English and Spanish 

  • Strong interest in music, entertainment and pop-culture trends, with an understanding of digital platforms and media outlets 

  • Excellent writing skills 

Promotion (Onsite: CA & TN) 

How You’ll CREATE: 

  • Analyze current music and artist trends 

  • Pull airplay numbers and song metrics 

  • Coordinating radio promotions 

  • Coordinate special events  

  • Coordinate artists one sheets 

  • Create artist recaps for releases and events 

  • Assist radio promotion field staff 

  • Complete and create data driven reports for the promotion team 

  • Keep stock of promotional inventory 

 

Ideal candidates will have: 

  • Strong research & data skills 

  • Working knowledge of Photoshop, Keynote, and Canva 

Replay/Recordings (Onsite: NY) 

How You’ll CREATE: 

This team focuses on actively signed artists’ music that is 3 years or older. We also focus on their catalog moments like album anniversaries, resurgent tracks and thematic moments. We work to super serve the super-fans and bring new fans into the older catalog. 

  • Super-fan research  

  • Short form trend research + tracking  

  • Boost Code Outreach 

  • Republic Store and commerce optimization checks  

  • Upkeep + adding of milestone moments + media moments 

  • Deck creation  

  • Asset upkeep  

  • Brainstorm for upcoming Replay moments 

 

Ideal candidates will have: 

  • Super fan of music  

  • Familiar with Graphic Design 

  • Social Media Competency (TikTok, Instagram, Snapchat, Twitter / X, YouTube, Reddit, Discord)  

  • Passionate to connect artist with super fans / Fan engagement 

Sports & Gaming Marketing (Onsite: CA) 

How You’ll CREATE: 

This role offers hands-on experience in music marketing, brand partnerships and campaign execution within the intersection of music, sports and gaming. 

  • Support the team with day-to-day operations and coordination across departments and external partners 

  • Assist product managers in the execution of marketing campaigns and partnership activations for Interscope and Capitol artists 

  • Design and update marketing materials, including pitch decks, event invites, recaps, one-sheets, timelines and other creative assets 

  • Conduct research on sports, gaming and cultural trends to help inform strategy and identify new opportunities for artist integrations 

  • Help organize and maintain campaign trackers, calendars and project documentation to ensure smooth execution and team alignment. 

  • Contribute creative ideas in team brainstorms and assist in preparing presentations for internal and external meetings. 

  • Provide general administrative and logistical support, including meeting preparation, asset organization and coordination of deliverables. 

 

Ideal candidates will have: 

  • Experience with Canva 

  • Passionate for sports, gaming, music and general popular culture 

  • Interest in creative sync and marketing 

uDiscover & D2 (Onsite: CA) 

How You’ll CREATE: 

Specifically working with the Editor In Chief and lead curator of uDiscover Music, UMG's direct to consumer editorial and eCommerce store, this role would assist with both editorial content, storytelling and news coverage, as well as aspects of the store, socials and audience growth. The intern will assist with all aspects of running uDiscoverMusic.com, including news coverage, stories, features, social content as well as curation and store management for the uDiscover Music store. 

  • Support the editorial team by researching, writing and publishing news coverage of UMG releases. 

  • Assist with curation, merchandising, and product setup for the uDiscover Music store. 

  • Contribute to social media and short-form video strategy for uDiscover Music and The Sound of Vinyl, with a focus on engaging and growing younger audiences. 

  • Help identify emerging trends in music, culture and e-commerce to inform content and marketing initiatives. 

  • Provide general team support across editorial, marketing and e-commerce projects as needed. 

  • Support and engage in efforts to utilize AI tools and technology to support and grow the brand's traffic, engagement and other areas. 

 

Ideal candidates will have: 

  • Excellent writing and editing skills, with a strong interest in music journalism and storytelling 

  • Working knowledge of content management systems (e.g., WordPress) and social media publishing tools 

  • Familiarity with social and digital platforms (Instagram, TikTok, YouTube) and awareness of trends in music and pop culture 

  • Basic understanding of e-commerce or digital marketing principles (experience with Shopify or similar platforms is a plus) 

Urban Digital Marketing (Onsite: CA) 

How You’ll CREATE: 

The Urban Digital Marketing team builds and grows audiences for urban-format artists (typically hip-hop, R&B and related genres) by designing and executing digital-first campaigns that drive streams, fan engagement, ticket/merch sales and cultural visibility. 

  • Support the execution of artist marketing campaigns across our Interscope urban artists by assisting with social media, content strategy, and digital rollout planning. 

  • Help manage assets, track campaign performance, and gather analytics across platforms. 

  • Collaborate closely with the digital project managers, creator, fan engagement, and social editorial teams to align messaging, conduct research on trends and audience engagement. 

  • Contribute fresh ideas for social and influencer activations. 

  • Maintain campaign trackers, preparing reports or presentations, and ensuring all digital deliverables and timelines stay on track—essentially serving as an adaptable, detail-oriented link between digital strategy and campaign execution. 

 

Ideal candidates will have 

  • Familiarity with video editing platforms like CapCut 

Urban Marketing (Onsite: CA & NY) 

How You’ll CREATE: 

  • Assist with marketing strategy development 

  • Track campaign performance 

  • Contribute to creative brainstorming sessions 

  • Help organize promotional assets 

  • Update marketing reports 

  • Research audience and trend insights to support upcoming releases 

  • Assist with social media planning, content creation, drafting copy, updating marketing calendars 

  • Coordinate/support event/activation planning /listening sessions 

  • Deck Creation  

 

Ideal candidates will have 

  • Creative skills preferred (Canva, Adobe Creative Cloud, video editing) 

  • Strong cultural awareness and creative insight, with an authentic understanding of hip-hop, R&B, and culture to bring fresh, relevant ideas 

  • Bring innovative ideas to marketing campaigns and social media initiatives. 

  • Passion for Music and Culture: Shows genuine enthusiasm for music, artists, and industry trends, with an eagerness to learn and contribute. 

Viral Marketing (Onsite: CA) 

How You’ll CREATE: 

The primary focus of the Viral Marketing team is to conceive and execute pervasive short-form and social media campaigns aimed at the US market – with key objectives of driving global narrative conversation, increasing artist awareness and boosting consumption by identifying and leveraging local cultural touchpoints. We’re seeking a digitally savvy, pop culture-obsessed, and organized person to join our team. This role is ideal for a creative and analytical thinker who thrives in a fast-paced, digital-first environment.

  • Create and send out the Weekly Trend Report 

  • Reach out to and connect with influencers 

  • Identify viral trends 

  • Track performance and more! 

 

Ideal candidates will have: 

  • Interest in short-form content strategy, data analytics, audience acquisition, and fandom building 

  • Passion for staying ahead of trends in social media, digital content and pop culture is essential 

  • Basic understanding of social media platforms 

 

Bring Your VIBE (ALL ROLES): 

  • Strong attention to detail 

  • Strong organizational skills and efficiency 

  • Ability to multitask and meet tight deadlines in fast- paced, high-pressure environments  

  • High level of integrity 

  • Discretion in handling confidential information 

  • Professionalism in dealing with senior professionals inside and outside the company 

  • A “can-do” attitude 

  • Knowledge of Microsoft Office (Word, Excel, PowerPoint) 

  • Self-starter 

  • Excellent communication skills 

  • Eager to learn 

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.

Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish


Job Category:

Internships

Salary Range:

$15-$25 per hour

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.