The North Face: Coordinator, Influencer

At The North Face we dare to lead the world forward through Exploration. We were born to Explore, Disrupt and to Lead. We were born to Love Wild Places and to Spark Curiosity. We believe that exploration is a mindset - both on the mountain and off the mountain - and it infuses everything we do. As a community of explorers, we stay curious about new ideas, places, and people.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of adventure-loving people, The North Face just may be the place for you.

To learn more about our values and our culture, visit The North Face Careers or www.thenorthface.com.

Coordinator, Influencer Marketing (Lifestyle & Performance)

What will you do?

A day in the life of a Coordinator, Influencer Marketing at The North Face looks a little like this.

The Coordinator, Influencer Marketing is a key support role on The North Face’s social and influencer team, working across both Performance and Lifestyle verticals. This person will support the Influencer Manager in coordinating campaigns, execute high-impact seeding initiatives, managing network of creators and agency partnerships that connect creators, athletes, and cultural voices to our brand.

The ideal candidate is organized, proactive, and passionate about influencer marketing — equally comfortable managing logistics, maintaining trackers / reporting metrics, and contributing ideas that drive creative excellence and performance results.

Let’s break down that day-in-the-life a bit more.

Creator & Campaign Coordination (Primary Focus)

• Support the Influencer Manager in overseeing day-to-day influencer operations, ensuring deliverables, briefs, and timelines are met.
• Coordinate with our influencer agency partners to manage outreach, onboarding, briefing, and deliverable tracking.
• Maintain detailed trackers for live dates, content approvals, contracts, shipments, and usage rights.
• Partner with Paid Media and Social teams to ensure influencer content is properly tagged, tracked, and amplified across channels.
   

Seeding & Gifting Support

• Assist with the planning, logistics, and execution of influencer and athlete seeding initiatives.
• Work with internal product and warehouse to manage inventory, coordinate shipments, and track fulfillment.
• Support creative ideation around seasonal mailers and unboxing experiences that spark excitement and shareability.
   

Agency & Vendor Management

• Support the Influencer Manager in day-to-day communication and coordination with external agencies (where applicable), ensuring seamless workflow and alignment with internal teams.
• Monitor campaign status and reporting deliverables, surfacing updates or issues proactively.
   

Performance Support

• Track engagement, EMV, and audience sentiment across influencer campaigns to inform strategy and optimize future partnerships.
• Support regular, bi-weekly and monthly influencer performance reporting with topline metrics, insights, and case studies.
   

Trend & Creator Monitoring

• Identify emerging creators, athletes, and tastemakers aligned with The North Face brand ethos.
• Surface relevant platform trends, cultural moments, and competitor campaigns to inspire influencer strategy.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 0-2 years of experience in influencer marketing, talent relations, social media, or partnerships (agency or brand side).

The foundation skills you will need in this position are:

• Strong organizational skills and attention to detail; comfortable managing multiple projects at once.
• Understanding of influencer platforms (Instagram, TikTok, YouTube) and tools for tracking and reporting.
• Excellent written and verbal communication skills; collaborative and proactive team player.
• Experience with creator seeding, product gifting, or agency coordination preferred.
• Passion for outdoor, lifestyle, and performance culture — and enthusiasm for connecting creators to meaningful brand stories.
   

Now WE have a question for YOU.

Are you in?

Hiring Range:

$51,600.00 USD - $64,500.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at peopleservices@vfc.com. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.