Anymind group

Strategic Planning Senior Manager, Strategic Planning

Ho Chi Minh City Full Time

A Strategic Planning Senior Manager role is to bridge cultural trends and business objectives into actionable brand strategies and creative briefs, leading cross-functional teams and mentoring junior planners to drive accelerated growth and creative impact.

What You'll Do

  1. Crack Culture into Strategy
    Decode trends, behaviors, and platforms to build actionable strategies that fuel brand relevance in culture, especially across social and influencer ecosystems.

  2. Drive Brief to Brilliance
    Lead campaign thinking from insight to idea—write strategic briefs that spark bold creativity and guide cross-functional teams to execute with clarity, speed, and cohesion.

  3. Lead Strategists, Activate Business
    Mentor junior planners, manage multi-stream planning projects, and translate business objectives into strategic blueprints that accelerate growth and creative impact.

Who You Are

  • A recognized University Degree 
  • Hybrid Thinker: Strategic x Creative: 5–8 years of experience in brand strategy, social/influencer strategy, or content planning. Must be fluent in culture, brand, and comms thinking—with a proven knack for making the complex simple and the simple powerful.
  • Narrative Hacker & Deck Ninja: Exceptional storytelling—both in presentations and planning narratives. Can turn a business task into a breakthrough content territory, faster than a trending meme.
  • People-first, Purpose-fueled: Strong leadership and collaboration mindset. Energizes teams, influences stakeholders, and keeps strategy relevant, inspiring, and outcome-driven—even under pressure.
  • Someone excited about Marketing Technology
  • Has a good command of English and strong interpersonal skills
  • A team player, highly motivated, and committed
  • Ability to coach and develop junior members of the team
  • Has depth of understanding about the industry, business, brands, and consumers in client conversations.
  • A passion for data, insights, and ideation
  • Values integrity

Why You’ll Love It

  • Competitive Salary
  • Performance Bonus (1 time per year from 0.5-month to 3-month salary amount )
  • Annual Paid Leave (15 days) & Sick Leave (8 days)
  • Marriage, Medical, and Compassionate Leave
  • Health Insurance & Private healthcare plan
  • Monthly, Quarterly, Annual MVP Awards (prizes up to 5,000USD)
  • Allowances (Parking Fees, Birthday, TGIF, Team Bonding)
  • MacBook to be provided
  • Good chance to explore new trends in the digital market
  • Opportunity to learn and work with the most advanced advertising technology platforms
  • Work in a professional, active, international, and dynamic environment