Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
Responsible for developing and executing communications plans targeted to residents and property owners/managers to support our Multi-Dwelling Unit business, including automated and ad hoc campaigns to educate audiences on the benefits of Xfinity and what steps they need to take to get the most out of their services. Ensures plans are aligned with business objectives, and communications are targeted appropriately and align with the brand. Analyzes response to campaigns and makes recommendations on how to optimize. This role requires a high degree of collaboration with many senior-level stakeholders from across the organization, including legal, product, brand, technology, customer experience, EBI, and field teams, as well as outside vendors.
Job Description
Core Responsibilities
- Serves as main point of contact for the MDU team for all customer communication needs.
- Leads analysis to understand what communications are currently being triggered to which residents; identifies gaps and opportunities and develops a plan to address them.
- Manages the end-to-end development of new customer communication journeys and marketing communications materials as needed, including tight alignment with Campaign Ops and creative vendors.
- Establishes a new national process for service communications to residents, including bulk and debulk notifications, taking best practices from the field and working to ensure national adoption.
- Establishes a new national process for communications to property owners/managers.
- Manages marketing expenses in order to ensure they are within budget.
- Collaborates regularly with cross-functional partners in product, technology, sales, brand, field, EBI, customer experience, and legal.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
- Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team - make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer:
- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Marketing Campaigns, Marketing Programs, People Leadership
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relevant Work Experience
7-10 Years
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.