Who is Forcepoint?
Forcepoint simplifies security for global businesses and governments. Forcepoint’s all-in-one, truly cloud-native platform makes it easy to adopt Zero Trust and prevent the theft or loss of sensitive data and intellectual property no matter where people are working. 20+ years in business. 2.7k employees. 150 countries. 11k+ customers. 300+ patents. If our mission excites you, you’re in the right place; we want you to bring your own energy to help us create a safer world. All we’re missing is you!
Forcepoint is redefining data security for an AI-powered world unifying DLP, DSPM, risk analytics, and AI governance under one Data Security Everywhere platform. As industry boundaries blur and competitors reposition, market analysts have unprecedented influence over how enterprise buyers and investors define this new category.
As our Senior Analyst Relations Manager, you’ll lead the global strategy for engaging key analyst firms; Gartner, Forrester, IDC, KuppingerCole, ESG, and others to shape, amplify, and validate Forcepoint’s story as the leader in Data Security and DSPM.
You’ll serve as both an external evangelist and internal advisor for orchestrating analyst engagement programs, briefing strategies, market perception studies, and cross-functional insight loops that tie directly to our GTM and product roadmap.
What You’ll Do
Strategic Influence & Relationship Management
Build trusted, long-term relationships with key industry analysts covering data security, DSPM, DLP, and AI governance.
Drive consistent, high-impact engagement through briefings, inquiries, events, and advisory sessions.
Ensure Forcepoint’s innovations (AI Mesh, Data Security Cloud, structured-data classification, insider risk analytics) are well understood and reflected in market research and Magic Quadrants/Waves.
Narrative & Messaging Alignment
Partner with Product Marketing and Corporate Communications to evolve Forcepoint’s Data Security Everywhere story into analyst-ready positioning that’s clear, defensible, and differentiated.
Anticipate analyst feedback and competitor narratives to proactively refine our messaging and content.
Own analyst talking points, briefing materials, and thought-leadership themes across AI, risk analytics, and unified data protection.
Market Intelligence & Executive Insight
Deliver actionable insight back to executive leadership, product, and GTM teams — translating analyst perspectives into roadmap, pricing, and positioning recommendations.
Create and maintain a structured intelligence rhythm (monthly reports, win/loss perception summaries, competitive landscape shifts).
Partner with Sales Enablement to cascade analyst insight to field teams to enhance credibility in enterprise deals.
Programs & Measurement
Develop a global AR plan that supports launches, key reports (MQ/Wave inclusion, IDC MarketScape), and Forcepoint Aware.
Manage analyst-related KPIs such as sentiment, tier-1 firm coverage, and quote inclusion in research or media.
Coordinate cross-functional participation in analyst events and advisory councils.
What You Bring
7+ years of Analyst Relations, Strategic Communications, or Product Marketing experience in cybersecurity, cloud security, or data protection.
Proven success managing analyst programs across Gartner, Forrester, IDC, or similar firms including leadership in MQ/Wave submissions and briefings.
Deep understanding of data security, DLP, DSPM, and AI-driven security markets.
Exceptional storytelling, executive presence, and ability to translate complex product strategy into compelling market narratives.
Experience influencing product and GTM through analyst insight, not just media coverage.
Strong collaboration skills with executives, product leaders, and global field teams.
#LI-DNI
Don’t meet every single qualification? Studies show people are hesitant to apply if they don’t meet all requirements listed in a job posting. Forcepoint is focused on building an inclusive and diverse workplace – so if there is something slightly different about your previous experience, but it otherwise aligns and you’re excited about this role, we encourage you to apply. You could be a great candidate for this or other roles on our team.
The policy of Forcepoint is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity.
Forcepoint is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability. You may request reasonable accommodations by sending an email to recruiting@forcepoint.com.
Forcepoint is a Federal Contractor. Certain positions with Forcepoint require access to controlled goods and technologies subject to the International Traffic in Arms Regulations or the Export Administration Regulations. Applicants for these positions may need to be "U.S. Persons," as defined in these regulations. Generally, a "U.S. Person" is a U.S. citizen, lawful permanent resident, or an individual who has been admitted as a refugee or granted asylum.
Applicants must have the right to work in the location to which you have applied.