Social Media Lead, Emerging Sports

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams.  We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!

OVERVIEW:

Job Duties & Responsibilities

• Assist the Director and VP of Marketing in establishing a social media strategy across all platforms, focusing primarily on but not limited to Facebook, Instagram, YouTube, and Twitter.

• Create content calendars, align and communicate plans with full marketing team (e.g. partnerships, marketing design, product marketing) and cross-functional partners (CX, product, engineering, legal), as well as DICK’S Sporting Goods social media and PR teams.

• Create and post social media content, including use of video and graphics editing software, coordination and approval with content providers, and management of social posting software (e.g. Sprout).

• Monitor social media performance analytics; create and share performance reporting on a weekly and monthly basis. Coordinate performance analysis and optimization improvements with media agency.

• Respond and engage with social media community on a frequent (3-5x per day) and on-going basis to foster engagement and build an identity as a social-forward brand. 

QUALIFICATIONS:

• Bachelor's Degree

• 3-5 years experience

• Facebook

• Instagram

• Twitter

• YouTube

• Social posting/monitoring tools (e.g. Sprout, Hootsuite)

• Video, graphics editing tools

• Video and graphics production

• Social media ad buying and performance measurement

VIRTUAL REQUIREMENTS:

At DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.

To ensure a smooth and secure experience, please note the following:

• Cameras must be on during all virtual interviews.

• AI tools are not permitted to be used by the candidate during any part of the interview process.

• Offers are contingent upon a satisfactory background check which may include ID verification.

If you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone!