Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. Apollo.io provides sales and marketing teams with easy access to verified contact data for over 210 million B2B contacts and 35 million companies worldwide, along with tools to engage and convert these contacts in one unified platform. By helping revenue professionals find the most accurate contact information and automating the outreach process, Apollo.io turns prospects into customers. Apollo raised a series D in 2023 and is backed by top-tier investors, including Sequoia Capital, Bain Capital Ventures, and more, and counts the former President and COO of Hubspot, JD Sherman, among its board members.
The Reality:
Being an AI PM isn't sexy. You'll spend hours in spreadsheets evaluating AI outputs, reviewing hundreds of user conversations weekly, and debugging why your research agent just hallucinated a company's tech stack. But when you get it right—when you see adoption explode because sales teams actually trust your AI—it's the most rewarding work in product.
Apollo's AI platform powers 54,000+ weekly active users and 130M+ prospecting actions. We've grown AI adoption 5x in the last year by obsessing over something most teams overlook: does our AI actually work when a sales rep needs it to?
The Vision:
We're building the AI-native operating system for go-to-market teams, anchored by our AI Assistant. Just say "Find me financial firms in New York that grew headcount 30% last month," and the Assistant instantly applies the right filters. Add "Notify me via Slack and create a call task," and it sets up complete workflows in seconds. The Assistant helps reps discover qualified leads, conduct research, and automate outbound—all through natural conversation.
Beyond the Assistant, our AI platform powers natural language search, AI-driven research agents, personalized messaging, and ML-powered lead scoring—all designed to help sales teams find the right prospects, deliver messages that resonate, and book more meetings.
This role owns AI research, messaging, and context—spanning both the user experience and the underlying infrastructure. You'll define how we surface insights from the web, craft messages that actually convert, and gather the business context that makes AI outputs relevant. From prompt architecture to product UX, you'll shape how sales teams interact with AI across their entire workflow.
What You'll Do:
Own AI Product Strategy and Vision-
Elevate AI Research-
Build Context Systems-
Transform AI Messaging-
Own AI Quality & Evaluation-
Collaborate Across Teams-
What We're Looking For:
Proven AI Product Experience-
Technical Depth Without Engineering Hat-
Obsession with Quality Over Speed-
GTM or Sales Tech Experience (Strongly Preferred)-
What Will Make You Successful at Apollo:
The listed Pay Range reflects base salary range, except for sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commission/sales bonus targets and annual base salary for the role. This pay range may be inclusive of several career levels at Apollo and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
Additional benefits for this role may include equity; company bonus or sales commissions/bonuses; 401(k) plan; at least 10 paid holidays per year, flex PTO, and parental leave; employee assistance program and wellbeing benefits; global travel coverage; life/AD&D/STD/LTD insurance; FSA/HSA and medical, dental, and vision benefits.
Apollo.io is an AI-native company built on a culture of continuous improvement. We’re on the front lines of driving productivity for our customers—and we expect the same mindset from our team. If you're energized by finding smarter, faster ways to get things done using AI and automation, you'll thrive here.
At Apollo, we’re driven by a shared mission: to help our customers unlock their full revenue potential. That’s why we take extreme ownership of our work, move with focus and urgency, and learn voraciously to stay ahead.
We invest deeply in your growth, ensuring you have the resources, support, and autonomy to own your role and make a real impact. Collaboration is at our core—we’re all for one, meaning you’ll have a team across departments ready to help you succeed. We encourage bold ideas and courageous action, giving you the freedom to experiment, take smart risks, and drive big wins.
If you’re looking for a place where your work matters, where you can push boundaries, and where your career can thrive—Apollo is the place for you.
Learn more here!