Communicate between client and internal working team (Media Buying, Media biddable, SEO, social content, influencer team, strategist team and creative team)according to project’s scope of work.
Present campaign proposal and report to client.
Develop media strategy (both digital & traditional), target audience plan and budget allocation according to client campaign objective.
Select best practice media tools and tactic for archiving client’s KPI and objective.
Planning in detail with traditional and digital media include Google Adwords (SEM), SEO, Display Network, Facebook Ads, Programmatic or other digital media and Innovation.
Handle day to day operation with clients and implement media planning according to proposal.
Qualifications
2-3 years experiences in planning field both online and offline
strong knowledge of a range of online and offline platforms
Be able to use a variety of advertising analytics tools, databases in order to track and manage advertising campaigns
Good interpersonal and communication skills with internal and clients
Good analytical and organizational skills
Effective on working under pressure and tight deadlines