Role Purpose:
Overview of the Job:The role is responsible for setting merchandising strategy, bringing end to end product insight with global and geo counterparts, as well as product sell-in to retailers. Serve GC consumers with the most relevant products to enable Converse’s vision and drive sustainable growth.Drives the one team philosophy through partnership with X-functional teams and global merchandising teams.
Job Responsibility:
- Build product assortment for retail concepts in a consumer-centric way.
- Delivers robust product sell-in to retailers, including sell-in tools preparation, product presentation & sample setup, etc.
- Explores consumer insights & marketplace trend through creative ways to make art/science balanced assortment decision.
- Drives in-season product management based on solid weekly sales analysis & consumer insights from retail stores.
- Evolves store product assortment strategy innovatively based on the fast-changing consumer demand & dynamic marketplace.
- Coordinate assigned project process and deliverables
- Quick response to ad-hoc local business team request
Key accountabilities:
- Deliver and participate in the key corporate gates and Consumer facing deliverables
- Ensure assortments support financial targets in partnership with Planning and Analytics
- Read and react to in season analytics and identify opportunities to adapt current business and inform future assortments, merchandising strategies and strategic initiatives
- Partner with Global and RPC team to get after product opportunities to serve GC consumer needs.
Functional Competencies
- Deep Knowledge of Energy/Collab industry and market
- Demonstrate Brand Passion
- Lead and Influence Others
- Communicate Effectively
- Drive Business Results
- Continuously Grow and Develop with teamwork and Diversity
Enterprise/Leadership expectations:
- Be Open and Curious
- Think Like a Consumer
- Visionary and Strategic
- Be Resilient
- Embrace Change
- Engage Teams
Key Partnerships:
- Global Consumer Merchants and Product Merchants
- GC Merchandising Planning / Sales
- GC Local Creation team